Director, Commerce Programmatic

Responsibilities

• Lead audience and creative strategy development, competitive research, day-to-day campaign setup, management, and reporting of programmatic media buys.
• Ensure seamless integration of performance-led retail media efforts into a holistic commerce strategy, delivering best-in-class results.
• Focused on programmatic activations across retailer media networks and DSPs, including but not limited to Amazon, CitrusAd, Criteo, The Trade Desk, Walmart, etc.
• Connect directly with the retail media networks at each of the key customers on behalf of, and in partnership with the client.
• Supporting the Director, Programmatic Commerce as we seek to maximize retail media investment for our client accounts.
• Manage a team of direct reports and their career development.
• Oversee programmatic media activations across several retailer media networks and DSPs.
• Execute campaign setup, bid recommendations, and budgeting to ensure overall client goal attainment, including the use of retail bid management technologies such as Pacvue, Skai, and Epsilo.
• Partner with agency and client teams to help navigate the Commerce activation landscape.
• Utilize GroupM Commerce capabilities to service and deliver best-in-class solutions that accomplish client’s business objectives.

Requirements

• Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience
• 7+ years of experience in biddable performance media execution or paid ecommerce, with a strong preference for retail media programmatic execution.
• Experience managing a team of direct reports.
• Experience across the Microsoft Office Suite, including Excel, PowerPoint, and Outlook.
• Deep understanding of retail commercial elements such as profit margin, inventory levels, forecasting, and demand planning to inform media decisions.
• Deep understanding of how different media channels work together and how retail media fits within the wider ecosystem.
• Experience with retail bid management platforms, such as Pacvue or Skai.
• Experience in campaign management and optimization across multiple retail platforms (Amazon, Instacart, Walmart, Target, Kroger, Criteo, Google, Meta, etc.).
• Ability to collaborate and work effectively with internal teams and external partners.
• A self-starter attitude that thrives in a fast-paced environment.

Benefits

• Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.