Director Brand Management

Minneapolis, MN (Hybrid)

$135K/yr – $243K/yrDirector/Executive12+ years expFull time

Posted 1 day ago

Job Summary

Own and lead Target's brand strategy function, guiding cross-functional teams and shaping a multi-year portfolio to drive differentiation and growth.

  • Lead a team of brand strategists and align senior leaders around a shared brand vision.
  • Set forward-looking portfolio strategy and partner with Insights to drive long-term growth.

Job Description

Responsibilities

  • Lead and develop a team of brand strategists, fostering curiosity, foresight and strong business judgment.
  • Lead horizontally across functions, aligning senior leaders and partners around a shared brand vision to drive pivotal strategic decisions.
  • Navigate the organizational matrix with clarity, connecting the dots across product development, merchant and creative processes to pinpoint the key moments to influence shifts and drive index.
  • Serve as the guardian of brand purpose, positioning and differentiation across AA, Home and Fun101.
  • Set a forward-looking portfolio strategy and multi-year roadmap that position Target to lead the market.
  • Stay at the pulse of culture and guest lifestyles, values and aspirations to identify emerging opportunities.
  • Forecast shifts in guest expectations and the competitive landscape before they become mainstream.
  • Partner with Insights, combining research with cultural observation, market intelligence and independent brand judgment.
  • Recommend brand reinvention, extensions and portfolio changes that strengthen relevance, differentiation and long-term growth.
  • Assess brand health and future relevance, using early signals alongside current business performance.

Requirements

  • Four-year degree or equivalent work experience; advanced degree preferred.

Preferred

  • advanced degree preferred

Benefits

  • comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves.
  • 401(k)
  • employee discount
  • short term disability
  • long term disability
  • paid sick leave
  • paid national holidays
  • paid vacation
Target logo

Target

3.5 Glassdoor

Target is one of the world’s most recognized brands and one of America’s leading retailers. We make Target our guests’ preferred shopping destination by offering outstanding value, inspiration, innovation and an exceptional guest experience that no other retailer can deliver. Target is committed to responsible corporate citizenship, ethical business practices, environmental stewardship and generous community support. Since 1946, we have given 5 percent of our profits back to our communities. Our goal is to work as one team to fulfill our unique brand promise to our guests, wherever and whenever they choose to shop. For more information, visit corporate.target.com.

Founded in 1962
Minneapolis, MN, US
158K employees (11,174 in marketing)
58% recommend to a friend
58% CEO approval

Salaries

Posted range

$135K/yr – $243K/yr

Taken straight from the job posting.

The middle of this range ($189K) is 16% above the median base salary for Brand Director roles in the United States ($163K).

Brand Director median pay in the United States

$163K/yr

Most pay falls between $133K and $180K. Based on 21 salaries.

See all Target salaries

Funding

Last Raise
Post IPO Equity, 18 years ago

Funding History

  • Dec 2007
    Post IPO Equity

Traffic Signals

Monthly Visitors
188.7M
Monthly Google Ads Budget
$4.9M
Traffic Source Mix
Search
31.5%
Direct
63.4%
Referral
2.7%
Social
1.4%
Paid
0.8%

Headcount Trend

Current headcount: ~169.2K
Target logo

Director Brand Management

Target · Minneapolis, MN · Hybrid