Responsibilities

• Go-to-Market Coordination
• - Manage TikTok Shop Go-to-Market calendar capturing all upcoming brand activations, campaigns, new launches, LIVEs, etc
• - Lead coordination for bringing to life LIVEs and channel campaigns including coordinating sampling needs, tracking campaign deadlines and following up with key cross-functional teams
• - Leads execution of major activation moments including coordinating and organizing activations related to client World/FLC, Pinnacle Grand Opening, LIVEs at brand IRL events and more
• - Coordinates efforts across internal and external teams to bring to life dedicated brand LIVEs featuring celebrity and/or top-tier influencer talent
• - Collaborates with store eventing team and corporate events manager to capture upcoming events and identify opportunities to amplify via TikTok Shop
• - Leads tentpole event amplification strategy, outlining clear strategy with guidance from Sr Manager; coordinates across Category Manager, Ops Manager, Creator/Affiliate Marketing and Media teams to execute
• Program Organization & Tracking
• - Manage key cross-functional and vendor meetings including identifying agenda, pulling together content, capturing notes, ensuring follow-ups are delivered
• - Responsible for owning month-end ORM reporting and tracker updates

Requirements

• Bachelor’s Degree preferred or relevant work experience.
• 3-5+ years of Merchandising, Buying and/or Category Management experience
• Passionate about social media and the new creator economy
• Highly organized with ability to operate in a fast-paced, ambiguous environment
• Excellent verbal and written communication skills as well as strong listening skills
• Ability to plan and prioritize effectively and stay organized in a fast-moving business.
• Creative problem solver with an innovative mindset
• Strong Microsoft Office skills with excellent proficiency in Excel and PowerPoint.
• Effective cross-functional collaboration skills. Works in a team environment as well as independently.