Digital Marketing Specialist

Dallas, TX (Remote)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 weeks ago

Job Summary

Own and execute Uneekor's email marketing and content strategy, managing lifecycle flows, segmentation, blog and asset coordination, while collaborating with cross-functional teams to educate customers and drive engagement.

Job Description

Responsibilities

  • Email Marketing & Customer Lifecycle
  • Own the day-to-day execution of Uneekor's email marketing strategy through email marketing tools, e.g. Klaviyo.
  • Build, manage, and optimize automated customer lifecycle flows, enhancing the customer buying journey and experience.
  • Develop customer segmentation strategies to improve engagement, retention, and conversion.
  • Coordinate email calendars around promotions, product launches, software releases, and company initiatives.
  • Perform A/B testing and continuously optimize campaigns based on performance metrics.
  • Monitor e-commerce, website and email campaign etc. performance and provide recommendations for continual improvement. This includes all e-commerce platforms, as well as Reseller sites monitoring and optimization.
  • Customer Education
  • Partner with Customer Experience, Product Management, and Engineering teams to develop support educational customer journeys.
  • Transform support documentation, FAQs, setup guides, release notes, and product updates into engaging customer communications.

Requirements

  • Bachelor’s degree in marketing, communications, business, digital marketing, or a related field preferred.
  • 2-5 years of experience in digital marketing, email marketing, ecommerce marketing, or content marketing.
  • Experience with email marketing platforms such as Klaviyo, HubSpot, or similar marketing automation tools.
  • Strong written communication, copywriting, and proofreading skills.
  • Experience managing content calendars and coordinating cross-functional marketing initiatives.
  • Strong organizational skills with the ability to manage multiple projects simultaneously.
  • Excellent attention to detail and ability to meet deadlines in a fast-paced environment.
  • Shopify ecommerce experience is preferred.
  • Experience using Sanity CMS or other headless content management systems is a plus but not required.
  • Basic understanding of SEO best practices is preferred.

Preferred

  • Self-motivated with a strong sense of ownership and accountability.
  • Highly organized with exceptional project management skills.
  • Excellent communicator who enjoys collaborating across multiple departments.
  • Creative thinker with strong attention to detail.
  • Comfortable balancing creative execution with data-driven decision making.
  • Passionate about delivering exceptional customer experiences through digital marketing.

Benefits

  • comprehensive benefits package designed to support your health, flexibility, and long-term success.
Uneekor logo

Uneekor

Uneekor uses technology + design to connect the world through golf, empowering every golfer to be the best version of themselves on and off the course. Precision Meets PlayTM️https://linktr.ee/uneekor

Founded in 2015
Irvine, California, USA
37 employees (6 in marketing)

Marketing Team

Marketing Team Size
6 (16% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
192M
Monthly Google Ads Budget
$56.9K
Traffic Source Mix
Search
11.2%
Direct
26.6%
Referral
5%
Social
54.9%
Paid
1.4%

Headcount Trend

Current headcount: ~37
Uneekor logo

Digital Marketing Specialist

Uneekor · Dallas, TX · Remote