Digital Marketing Specialist

Champaign, IL (Unknown)

Salary Not AvailableMid Level1+ years expFull time

Posted 3 weeks ago

Job Summary

Own and optimize end-to-end digital marketing efforts across SEO, media buying, and campaign management, driving keyword research, on-page optimization, link-building, content strategy, and data-driven media campaigns.

  • Lead SEO strategy and performance initiatives.
  • Oversee paid media planning and campaign optimization.

Job Description

Responsibilities

  • SEO Responsibilities:
  • Conduct thorough keyword research and analysis to identify high-value opportunities and stay ahead of competitors.
  • Optimize website content, meta tags, and on-page elements to enhance search engine visibility.
  • Conduct regular website audits to address technical SEO issues and improve site performance.
  • Develop and execute effective link-building strategies to enhance domain authority and backlink profile.
  • Implement a comprehensive content strategy aligned with SEO goals and user experience.
  • Monitor website performance using analytics tools and make data-driven decisions to adjust strategies.
  • Media Buying:
  • Research and identify suitable digital advertising platforms, including social media, search engines, and display networks.
  • Collaborate with the marketing team to create targeted media buying strategies.

Requirements

  • Minimum 1-3 years of experience in digital marketing, with a focus on SEO, media buying, and campaign management.
  • Proven track record of successfully managing and optimizing digital marketing campaigns across various platforms.
  • Experience with SEO tools.
  • Proficiency in using digital advertising platforms such as Google Ads, Meta Ads Manager, LinkedIn Ads, etc. Digital marketplace (i.e. Basis or others) experience preferred.
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Stratum Med, Inc. logo

Stratum Med, Inc.

Stratum Med is a physician-governed medical group collaborative comprised of twenty leading multi-specialty practices, representing over 13,000 physicians nationwide. We also maintain partnerships with more than 150 medical groups, fostering a network dedicated to shared success and innovation.Our mission is to empower member practices by leveraging collective purchasing power to reduce costs and create strategic business opportunities. Our services include Supply Chain Management, Insurance and Employee Benefits, Clinical Trials Network Development, Collaborative MSSP ACO, Executive Recruiting, Locums Provider Coordination, Revenue Cycle Management, Networking, Shared Learning, Benchmarking, and most recently, Data Services.Stratum Med has experienced significant growth in recent years, benefiting our shareholders and clients. As we look ahead, we remain committed to expanding our reach and enhancing our services, engaging with physician-owned and physician-led integrated medical groups that prioritize collaboration in healthcare.

Founded in 1996
Champaign, Illinois, USA

Salaries

Digital Marketing median pay in the United States

$80K/yr

Most pay falls between $67K and $105K. Based on 1,223 salaries.

See all Stratum Med, Inc. salaries

Marketing Team

Median Career Experience
6 years
Median Tenure
1.9 years
Marketing Roles Posted (Last 30 Days)
1
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Digital Marketing Specialist

Stratum Med, Inc. · Champaign, IL · Unknown