Digital Marketing Specialist at SeaComm | Massena, NY | $24/hr – $30/hr

SeaComm

Digital Marketing Specialist

Massena, NY (On-site)

$24/hr – $30/hrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own SeaComm’s digital marketing footprint by coordinating social media, website, email, PPC, and creative assets to drive audience growth and engagement; build forms, SEO, and performance reporting to inform strategy.

Social & content: manage channels, engage followers, and run weekly contests to grow reach.
Web & SEO: push new pages, support redesigns, create forms, and optimize search visibility.
Performance & reporting: oversee email automation, PPC, graphics updates, and monthly analytics to guide decisions.

Job Description

Manage the social media channels owned by SeaComm, by writing content and designing some graphics, engaging with followers, and responding quickly to inquiries.
Optimize social media strategies to increase the number of followers and reach new audiences.
Engage with followers by building weekly social media giveaways and contests.
Maintain and build SeaComm's website, including pushing out any new pages, graphics, and updates, as requested.
Assist with a full website redesign when required.
Create and manage forms for collecting data.
Implement and manage an SEO strategy.
Responsible for the email marketing automation program at SeaComm. Create and send a weekly email to our members, based on current promotions and initiatives. Continuously work on the email distribution list to keep it up to date. Send text message alerts as requested to subscribers.
Generate leads through PPC campaigns and display ads. Continuously analyze and optimize results to achieve maximum exposure from budget within given markets.
Update and manage graphics on SeaComm's digital marketing channels, to include all branch screens and Access Digital according to a given schedule.

SeaComm

SeaComm is a member owned financial cooperative based in Massena with branches in Potsdam, Malone, Canton, Ogdensburg, Plattsburgh, and Watertown, NY and South Burlington and Essex, VT. We strive to improve the quality of life in the communities we serve.SeaComm Federal Credit Union serves over 55,300 members with assets of over $773 million and is open to persons who live, work, (or regularly conduct business in), worship or attend school in and businesses and other legal entities located in St. Lawrence, Franklin, Clinton, Essex, Jefferson, Lewis Counties, New York and Grand Isle, Chittenden, Franklin, Addison, Lamoille, Orleans and Washington Counties, Vermont.

Founded in 1963

Massena Springs, New York, USA

77 employees (7 in marketing)

www.seacomm.org