Digital Marketing Specialist

Responsibilities

• Manage and maintain Great Plains Technology Center's website through the organization's content management system.
• Create, edit, review, and publish website content, including program information, news stories, event details, employee information, announcements, and institutional updates.
• Coordinate with departments to ensure website information is accurate, current, and consistent.
• Assist employees who submit website updates and provide guidance on appropriate web content.
• Ensure website content follows applicable digital accessibility standards and best practices.
• Manage Great Plains Technology Center's official social media accounts, ensuring content aligns with the institution's brand, mission, and strategic priorities.
• Develop, schedule, and publish engaging content across platforms
• Create monthly social media content calendars in collaboration with the Marketing team.
• Assist in planning, creating, implementing, and monitoring digital advertising campaigns supporting student recruitment, workforce development, adult education, and community outreach.
• Coordinate multimedia storytelling to include capturing, scriptwriting, and editing video packages, and photography

Requirements

• High School diploma or equivalent
• Two or more years' experience in website content management, digital communications or related field.

Benefits

• Employment Benefits Include: 100% paid health insurance; paid vacation; paid sick leave; paid school holidays off; tuition reimbursement; 100% paid contribution to teacher's retirement.