Digital Marketing Specialist

Responsibilities

• Create, schedule, and publish content across Eagle’s approved social media platforms, including Instagram, LinkedIn, Facebook, X, and TikTok.
• Manage and maintain Eagle’s social media accounts, including content publishing, engagement monitoring, and routine account administration.
• Escalate member complaints, reputation concerns, suspected fraud concerns, and service issues identified through digital channels to the appropriate department.
• Monitor and respond to comments, messages, and engagement across digital platforms in a timely and professional manner.
• Develop and maintain a content calendar aligned with marketing campaigns, community events, and organizational priorities.
• Support the planning, coordination, and execution of digital marketing campaigns across social media, web, email, and paid channels.
• Maintain and update website and blog content to ensure information is accurate, current, accessible, and relevant.
• Assist with search engine optimization and digital content improvements.
• Track and report performance measures, including audience growth, engagement, clicks, and conversions.
• Use available reporting tools to identify trends, assess content effectiveness, and recommend improvements.

Requirements

• High school diploma or equivalent required.
• Driving is an essential function of this position. The employee must possess and maintain a valid California driver’s license, maintain an acceptable driving record, and remain insurable under Eagle Community Credit Union’s insurance requirements.
• Must be able to travel locally to branches, community events, sponsorships, business development activities, and other off-site functions to take photographs and videos and support digital marketing needs.
• Reliable transportation is required to perform essential job functions involving community travel, photography, video capture, and event participation.

Preferred

• Degree in marketing, communications, digital media, or a related field preferred.
• Two or more years of professional experience in social media, digital marketing, content creation, or a related field preferred.
• Hands-on experience managing organizational social media accounts and executing digital campaigns preferred.
• Experience in financial services, credit unions, banking, or another regulated industry preferred.

Benefits

• Medical
• Dental
• Vision
• Life Insurance
• Flexible Spending Account
• 401(k) Matching
• Paid Time Off (PTO)
• Training Provided
• Tuition Reimbursement
• Volunteer Time Off