Responsibilities

• Own the social media calendar across our accounts and post weekly. Our goal is to blend authentic culture content with thought leadership that builds trust and grows engagement
• Drive organic growth through keyword research, technical SEO health, and pillar content that compounds traffic and rankings over time rather than chasing short-term spikes
• Position Clear Winds to be cited by AI answer engines by structuring content in schema-backed Q&A formats and tracking our share of voice against competitors
• Shape and maintain the website — page architecture, design, and SEO/AEO alignment — so it clearly guides prospects through their buying journey
• Monitor performance across all four channels (engagement, rankings, AI citations, visibility score) and let the data — not guesswork — drive what happens next
• Execute day-to-day production using our existing toolset: WordPress, Figma, Canva, SEMrush, GA4, Google Search Console, and HubSpot

Requirements

• 2+ years of experience in digital marketing, with hands-on work in at least two of: social media management, SEO, website content/management, or emerging AEO/AI-search practices
• Working knowledge of SEO tools (SEMrush or similar), Google Search Console, and GA4
• Comfort with WordPress for website updates, plus design tools like Canva and/or Figma
• Experience with a CRM/marketing platform (HubSpot preferred) for tracking performance and attribution
• Strong writing skills — you can write for humans, search engines, and AI answer engines without sounding robotic
• A self-starter mentality: comfortable owning metrics, spotting what isn't working, and adjusting strategy without waiting to be told
• Bachelor's degree in Marketing, Communications, or related field preferred, but equivalent hands-on experience will be strongly considered
• Experience in Google Ads is a plus