Digital Marketing Specialist

Los Angeles, CA (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Drive online marketing campaigns and lead gen while collaborating cross-functionally, with a focus on social media proficiency and data-driven optimization.

  • Own and optimize online campaigns across channels
  • Must-have: Proficiency in Social Media Marketing and Online Marketing
  • Standout: Familiarity with financial services improves impact

Job Description

Responsibilities

  • manage and execute online marketing campaigns
  • analyze web performance metrics
  • drive brand visibility through digital channels
  • create and optimize social media content
  • implement strategies for lead generation
  • monitor analytics to ensure campaign effectiveness
  • collaborate with cross-functional teams to align marketing efforts with company goals

Requirements

  • Proficiency in Social Media Marketing and Online Marketing
  • Experience in Digital Marketing and expertise in using Web Analytics tools
  • Strong communication skills, both written and verbal
  • Analytical mindset to evaluate campaign performance and generate actionable insights
  • Ability to work collaboratively and independently in a hybrid working environment

Preferred

  • Bachelor's degree in Marketing, Communications, Business, or a related field is preferred
  • Familiarity with financial services and investment industry is a plus