Digital Marketing ManagerFull-time

Los Angeles, CA (Hybrid)

$80K/yr – $115K/yrMid Level3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the analytics and optimization loop for centralized digital campaigns, turning data from Google Ads, Meta, and GA into actionable insights that improve enrollments, franchise performance, and program health.

  • Performance Monitoring: Track campaigns across major platforms to surface opportunities.
  • Budget & Market Intelligence: Recommend data-driven budget shifts and share competitor/market insights with leadership.
  • Franchisee Enablement: Link website activity to ad results and support performance review discussions.

Job Description

Responsibilities

  • Performance Monitoring: Track campaigns across Google Ads, Meta, and GA to identify opportunities.
  • Budget Optimization: Recommend data-driven budget shifts based on historical performance.
  • Market Insight & Franchisee Support: Share competitor trends and link website traffic to ad performance for franchise performance reviews.

Requirements

  • 2–3 years of digital marketing, performance marketing, or analytics experience (agency experience a plus)
  • Strong knowledge of advertising platforms and data analysis
  • Proficiency in Google Analytics strongly preferred
  • Bachelor’s degree required
  • Excellent written and verbal communication skills
  • Highly organized, detail-oriented, and able to manage multiple priorities in a fast-paced environment

Preferred

  • Agency experience a plus

Benefits

  • Flexible schedule
  • Paid time off
  • Health insurance
  • Dental insurance
  • Vision insurance
  • Life insurance
  • Disability insurance
  • 401(k)
  • 401(k) matching
  • Referral program
  • Employee discount
Mathnasium - The Math Learning Center logo

Mathnasium - The Math Learning Center

4.1 Glassdoor

The Mathnasium MissionTeach children math so they understand it, master it, and love it. Math can change their lives, and they can change the world. Mathnasium makes math make sense, building children's confidence and a deep understanding and lifelong love of mathematics. With more than 1,000 locations on four continents, our franchised and company-owned learning centers provide tutoring from pre-K through high school.The Mathnasium MethodTM increases a child's math competency and improves their lives by opening the doors to higher education, greater career opportunities, and a better future. It is in that sense that we aim to change the world ... one child at a time.Our teaching method, the Mathnasium MethodTM, is the life’s work of Larry Martinek, Mathnasium’s Chief Instructional Officer and a teacher and math teaching consultant in the Los Angeles area for more than 35 years. The Mathnasium MethodTM uses a time-tested, customized program which stems from a unique assessment to identify what students need to improve their math skills. We offer personalized instruction, proprietary worksheets, and games to build Number Sense and provide a fun and supportive environment in which children can learn and practice math.

Founded in 2002
Los Angeles, California, USA
6.8K employees
81% recommend to a friend
89% CEO approval

Traffic Signals

Monthly Visitors
1.5M
Monthly Google Ads Budget
$455.2K
Traffic Source Mix
Search
35.7%
Direct
55.3%
Referral
3.1%
Social
2%
Paid
1.6%

Headcount Trend

Current headcount: ~6.9K

Marketing Team

Marketing Roles Posted (Last 30 Days)
2

Funding

Last Raise
Series Unknown, 2 years ago

Funding History

  • Feb 2024
    Series Unknown

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