Marketing Manager - North America
Studiosity
USA (Remote)
$78K/yr - $105K/yr (Est.)In-houseFull-timeMid level
6 hrs ago
Digital Marketing Manager, North America
Los Angeles, CA (On-site)
$85K/yr – $100K/yrSenior Level4+ years expFull time
Posted 5 weeks ago
Job Summary
Own the regional North America digital marketing program, driving direct bookings and revenue across eight hotels while leading optimization of campaigns, channels, and localised initiatives in collaboration with Global and regional teams.
- Own regional digital marketing reporting and performance dashboards
- Lead regional campaigns and localize Global digital initiatives for North America
Job Description
Responsibilities
- Develop and execute regional digital marketing strategies aligned with commercial priorities.
- Drive direct bookings, revenue, conversion, and digital performance across 8 North American hotels.
- Identify opportunities based on market trends, hotel needs, and performance data.
- Optimize campaigns, channels, targeting, creative, and investment based on results.
- Lead paid search, programmatic/display, metasearch, and paid social strategies.
- Develop media plans, audience strategies, budgets, and performance targets.
- Lead regional campaigns and localize Global digital initiatives for North America.
- Monitor KPIs including revenue, ROAS, conversion, and acquisition costs.
- Manage and coordinate hotel website content through the designated CMS.
- Ensure website content is accurate, current, commercially effective, and aligned with brand standards.
Requirements
- 4+ years of experience in digital marketing, performance marketing, e-commerce, hospitality marketing, or a related field.
Preferred
- Bachelor’s degree in Marketing, Digital Marketing, Communications, Business, or a related field preferred.
- Hospitality or multi-property experience preferred.
- Experience with Google Ads, Google Analytics/GA4, paid social platforms, CMS platforms, and digital reporting tools preferred.
Millennium Hotels and Resorts
Millennium Hotels and Resorts (MHR) is the global brand of Millennium & Copthorne Hotels Limited (M&C), a global hotel company which owns, manages and operates nearly 140 hotels across some 80 locations. It has several distinct hotel brands, including Grand Millennium, Millennium, The Biltmore, M Social, Studio M, M Hotel, Copthorne and Kingsgate, throughout Asia, Europe, the Middle East, New Zealand and the United States. Its properties are in key getaway cities such as London, New York, Los Angeles, Paris, Dubai, Beijing, Shanghai, Seoul, Tokyo, Singapore and Hong Kong. Occupying the best locations around the world, MHR is ideal for both business and leisure travellers. M&C is the hotel arm of Singapore-listed global real estate company City Developments Limited, and is a member of the Hong Leong Group.
Salaries
Posted range
$85K/yr – $100K/yr
Taken straight from the job posting.
The middle of this range ($93K) is 7% below the median base salary for Digital Marketing Manager roles in the United States ($100K).
Digital Marketing Manager median pay in the United States
Most pay falls between $88K and $116K. Based on 92 salaries.
Marketing Team
Median Tenure
1.8 years
Traffic Signals
Monthly Visitors
698K
Monthly Google Ads Budget
$35.2K
Traffic Source Mix
Search
54.9%
Direct
31.5%
Referral
10.4%
Social
1.1%
Paid
1.9%
Headcount Trend
Current headcount: ~9K
News about Millennium Hotels and Resorts
Links
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