Digital Marketing Manager at The Faulkner Automotive Group | Trevose, PA

Digital Marketing Manager

Trevose, PA (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 3 months ago

The other 99% submit and hope. You're about to do something different.

Drive digital marketing strategy and leadership for a high-volume automotive retail group, owning agency partnerships and performance optimization.

Own end-to-end digital marketing across paid media, partners, and OEM programs.
Must-have: 5–8+ years in digital or performance marketing with external agency management.
Standout: Leadership of two direct reports and a focus on data-driven ROI.

Drive digital marketing strategy and leadership for a high-volume automotive retail group, owning agency partnerships and performance optimization.

Own end-to-end digital marketing across paid media, partners, and OEM programs.
Oversee external advertising partners and vendors to hit performance goals.
Lead website optimization for UX, lead generation, and conversion on SRPs, VDPs, and landing pages.
Advance digital retailing initiatives for seamless online-to-offline purchasing.
Analyze performance data and translate into efficiency, scalability, and ROI strategies.
Set clear campaign and partner expectations with data-driven decisions.
Manage, mentor, and develop two direct reports for a high-performing team.
Collaborate with dealership leadership to align marketing with sales goals.
Evaluate new tools, technologies, and channels to boost marketing impact.
Stay current on automotive retail trends and consumer behavior.

Bachelor’s degree in Marketing, Advertising, Communications, Business, or related field required
5–8+ years in digital or performance marketing
Experience managing external agencies or marketing partners with accountability for results
Prior experience leading or mentoring team members