Responsibilities

• Building and testing HTML, Marketo or HubSpot emails and landing pages based on provided designs
• Supporting segmentation, campaign workflows, performance tracking, and ongoing campaign improvements
• Owning the execution end-to-end—from build through QA
• Focusing on building and QA within Marketo Design Studio or HubSpot Content Hub
• Assets handed off to client team for deployment
• Not responsible for final deployment within the respective platform
• Occasional light back-and-forth during transition for troubleshooting or clarifying technical details
• Strong communication to bridge gaps between internal execution and external deployment teams

Requirements

• Proven experience developing email and landing page assets within Marketo and HubSpot
• Strong HTML/CSS skills for email development (responsive design, table-based layouts, inline styles, accessibility, etc.)
• Experience translating design files (Figma, Adobe XD) into functional email templates
• Familiarity with audience segmentation, lists, and database management in Marketo
• Experience with tokens, snippets, dynamic content, and personalization
• Strong understanding of email client rendering quirks (Outlook, Gmail, Apple Mail, etc.)
• Experience with QA testing, troubleshooting, and campaign handoff processes
• Ability to clearly communicate technical issues in simple, non-technical language
• Comfort making basic optimization recommendations based on results
• Ability to manage multiple campaigns and deadlines in a fast-paced environment
• Strong attention to detail across all aspects of execution
• Collaborative mindset, with ability to work successfully with creative, strategy, and account teams
• Marketo and HubSpot developer certifications preferred

Preferred

• Experience working in a fast-paced agency environment
• Proactive optimizer with ability to propose improvements