Digital Marketing Coordinator

New York City, NY (Remote)

$60K/yr – $70K/yrMid Level1+ years expFull time

Posted 2 hrs ago

Job Summary

Own and drive day-to-day website content and optimization, coordinating updates, SEO initiatives, and reporting across Marketing, IT, and external partners.

  • Manage day-to-day website updates, provider and location information
  • Coordinate website and digital marketing projects across teams and external partners
  • Support SEO, local search, and data-driven optimization initiatives

Job Description

Responsibilities

  • Manage day-to-day website updates, including provider information, location pages, content, and clinic details.
  • Support website enhancements and updates in Webflow.
  • Support the website's technical roadmap, including ongoing updates, enhancements, and optimization initiatives.
  • Coordinate website and digital marketing projects across Marketing, IT, cross-functional teams, and external partners.
  • Manage project timelines, requirements, and implementation to ensure initiatives are completed accurately and efficiently.
  • Provide general support across digital marketing initiatives and identify opportunities to improve the digital customer experience.
  • Support SEO/GEO reporting and identify opportunities to improve organic and local search visibility.
  • Review and optimize website and blog content for SEO, relevance, and performance.
  • Execute on-page SEO and content optimizations in partnership with agency partners.
  • Manage Google Business Profiles, including business information, hours, services, and regular posts.

Requirements

  • 1–3 years of experience in digital marketing, marketing operations, website management, SEO, or related fields.
  • Strong interest in digital marketing with a willingness to work across a variety of channels and initiatives.
  • Basic understanding of SEO, website content optimization, and local search best practices.
  • Strong attention to detail and a high level of accuracy, particularly when managing website, provider, and location information.
  • Strong organizational and project management skills, with the ability to manage multiple priorities and deadlines.
  • Comfortable working with data and using performance metrics to identify trends and opportunities.
  • Strong written and verbal communication skills, with the ability to collaborate effectively across teams and with external partners.
  • Ability to learn new technologies and platforms quickly and work independently to execute recurring digital marketing tasks.

Preferred

  • Experience with website CMS platforms, Webflow, Google Analytics/GA4, Google Search Console, Google Business Profile, Moz, or similar tools is a plus.

Benefits

  • We offer a competitive benefits package which includes generous employee discounts, Friends & Family discounts and a beautiful working environment with a stellar team. We also offer paid holidays and a 401k plan with a company match program. For full- time employees (24 + hours/week) we offer Medical, Vision, and Dental insurance.

Salaries

Posted range

$60K/yr – $70K/yr

Taken straight from the job posting.

See all SkinSpirit salaries

Marketing Team

Marketing Team Size
14 (2% of company)
Median Career Experience
9 years
Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Private Equity, 3 years ago

Funding History

  • Oct 2022
    Private Equity
  • Oct 2018
    Private Equity

Traffic Signals

Monthly Visitors
82.4K
Traffic Source Mix
Search
47%
Direct
43.7%
Referral
7%
Social
1.6%
Paid
0.5%

Headcount Trend

Current headcount: ~597

Recent News

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Digital Marketing Coordinator

SkinSpirit · New York City, NY · Remote