Digital Marketing Coordinator (CHI, ATL, ATX)

Responsibilities

• A Digital Marketing Coordinator is responsible for assisting with administrative duties for day-to-day advertising & digital marketing account management, as well as learning how to strategically build and manage digital ads and email campaigns for clients.
• Digital Marketing Coordinators work in tandem with Social Media teams and report to the Digital Marketing Director.

Requirements

• Bachelor's Degree in marketing or related field plus 1+ years of digital marketing and advertising experience.
• Proven experience in digital marketing with focus on Google Ads, Meta Ads cand email marketing.
• Strong understanding of digital advertising platforms and tools, including Google ads manager, Meta business manager, and email marketing platforms (MailChimp, Constant Contact, Klayvio, etc).
• Strong writing skills to effectively communicate a brand’s message and data analysis skills to extract value from reporting tools.
• Proven working experience in digital marketing.
• Demonstrable experience in contributing to campaigns across SEM, marketing database, email, paid social media and/or display advertising campaigns.
• Knowledge of website analytics tools (e.g., Google Analytics, SEMRush).
• Experience in setting up and updating Google campaigns.
• Strong analytical skills and data-driven thinking.
• Up-to-date with the latest trends and best practices in online marketing and measurement.

Benefits

• Having Our Cake & Eating it too:
• - Generous paid time off
• - Paid sick/personal time
• - Birthday off (because who wants to work on their special day!)
• - Endless summer Fridays (half-days year 'round baby)
• - Flexible, hybrid schedule
• - Work from any b&B office when you're in town
• - Medical and dental + dependents
• - Extended benefits (vision, life, disability, EAP)
• - Generous maternity and family planning leave