Digital Content and Social Media Manager

Responsibilities

• Digital Content
• - Define and articulate our competitive differentiation and position within the defense and aerospace market. Translate that positioning into an effective website content strategy, messaging framework, and site architecture.
• - Refresh existing website content and develop new material that advances our brand positioning and business priorities.
• - Increase content visibility across traditional search, answer engines, and generative AI platforms through SEO, AEO, and GEO best practices.
• - Establish and uphold editorial standards by reviewing content from contributors across the organization for quality, consistency, and brand alignment.
• - Build and lead a community of practice that equips contributors, strengthens internal capabilities, and ensures the website remains an effective marketing and communications channel.
• - Regularly analyze website performance and independently recommend improvements to user journeys, audience experience, traffic, engagement, and overall effectiveness.
• Social Media
• - Own the social media strategy and calendar across all social media platforms, aligned to company milestones, product launches, and events.
• - Create and adapt content for social — repurposing press coverage, executive commentary, product content, and event moments into platform-native posts.

Requirements

• Bachelor's degree in mass communication, marketing, journalism, public relations, communications, or English.
• 3-6 years of digital content and/or social media management experience, ideally including B2B, government-facing, defense, or other regulated-industry brands.
• A strong track record of growing and engaging an audience on LinkedIn, YouTube and Instagram specifically, not just general social familiarity.
• Excellent writing skills and a sharp eye for what makes content land with a technical/executive/government audience versus a consumer one.
• Comfortable working with sensitive information and following a review process before publishing — judgment matters as much as speed here.
• Experience turning press coverage, executive commentary, and event content into a steady cadence of organic social content.
• Basic proficiency with social scheduling/analytics tools.
• Comfortable with ambiguity and ownership — able to build and run the social function largely on your own in the early months.
• Based in the Washington, D.C. area.

Preferred

• Experience in defense, aerospace, government contracting, or other regulated industries.
• Basic graphic design or short-form video editing skills.
• Experience supporting executive thought leadership/personal brand on social.
• Prior experience at an early-stage or high-growth startup.

Benefits

• Health Benefits: Medical, dental, and vision benefits 100% paid for by the company
• Additional benefits : 401k (+ 50% company match up to 6% of pay), FSA, HSA, life insurance, and more
• Our Perks: Free daily lunch while you're working onsite, fully-stocked kitchen, unlimited PTO, casual dress code
• Compensation Components: Competitive base salaries, generous pre-IPO stock option grants, relocation assistance, and (coming soon!) annual bonuses
• Team Growth: 500+ employees and counting across 5 global offices