Responsibilities

• Lead, modernize, and scale the digital advertising operations function.
• Ensure flawless execution of all paid digital campaigns.
• Build a high-performing team grounded in accountability, speed, and customer-centric delivery.
• Transform operations into a strategic growth engine—partner with Sales to improve campaign performance, client outcomes, and revenue retention/expansion.
• Report to the SVP of Sales and be a key member of the Advertising leadership team.
• Lead end-to-end execution of all digital campaigns including display, email marketing, sponsored content, social, and video.
• Ensure campaigns launch on time and error-free, aligned with IOs and client expectations, and meet performance benchmarks.
• Implement QA processes and trafficking standards to eliminate execution errors.
• Establish clear SLAs for campaign setup, optimization, and reporting.
• Lead ongoing campaign optimization strategy across all active campaigns and translate data into actionable insights.