Digital Ads Manager, Advertising

Responsibilities

• Work in advertising tools to implement and optimize digital advertising campaigns across our clients. This includes display/retargeting, video, mobile, SEM, and Facebook advertising.
• Place and monitor media buys – and make adjustments as necessary to optimize results.
• Evaluate digital advertising performance – produce detailed reports on campaigns.
• Project management: Keep task lists, meetings agendas, and communications calendars across your clients.
• Participate in client strategy and media planning meetings.
• Research new advertising venues and stay abreast of online advertising trends; develop and maintain relationships with vendors and partners.
• Do your part to help us run smoothly, including carefully tracking all of your hours.

Requirements

• 2-4 years of work experience with at least 1 year of experience in a dedicated digital advertising role, focused on media buying or trafficking.
• Proficiency in any two of the following: programmatic display, paid social, or paid search.
• Familiarity with all aspects of ad campaign management: campaign setup, ad trafficking, optimizations and reporting and analysis.
• Ability to manipulate and analyze data in reporting systems such as Excel.

Preferred

• Experience using one of the following ad serving systems: Google Campaign Manager, Google Ads, Verizon (formerly Oath), or Facebook Ads Manager.
• Experience working at an agency.
• Experience working with or at non-profits or political/issue campaigns.
• Basic understanding of pixel and pixel management.
• Experience with direct response (DR) advertising.

Benefits

• A 36-hour workweek with half-day Fridays and scheduling flexibility;
• Three weeks of vacation and 17 paid sick days;
• Medical, dental, and vision benefits with premiums fully paid for by M+R for individual employees;
• 401(k) plan;
• Discretionary profit-sharing contributions;
• Annual $1,250 professional development stipend for qualified educational expenses;
• Flexible Spending Accounts for medical, dependent care, and transit;
• 11 holidays and a Mid-summer break the week of July 4;
• Exceptional paid Parental, Personal Medical & Family Caregiving leave policies.