Responsibilities

• Support demand generation campaigns across email, digital, webinars, events, content, and outbound channels.
• Build and QA campaign elements, including emails, landing pages, forms, and nurture programs.
• Coordinate timelines, assets, approvals, and deliverables to keep campaigns moving and launches on track.
• Support webinars and virtual events from promotion and registration through execution and follow-up.
• Help manage audience lists, campaign tracking and lead follow-up processes in partnership with Marketing, SDRs and Revenue Operations.
• Maintain campaign calendars, project trackers and program documentation.
• Monitor campaign performance and assist with reporting on engagement, leads and pipeline.
• Conduct audience, account and market research to inform campaign development.
• Collaborate with Content, Creative, Product Marketing, Events and Sales to coordinate campaign activity.
• Support account-based marketing programs through account research, audience development and campaign execution.

Requirements

• 1-2 years of experience in B2B marketing, demand generation, campaign marketing, or a related role. Relevant internship experience may also be considered.
• A positive, can-do attitude and willingness to jump in where support is needed.
• A desire to learn quickly, apply feedback, and take on greater responsibility over time.
• Strong organizational skills and close attention to detail.
• The ability to manage multiple tasks and deadlines at once.
• A proactive approach and the confidence to help move work forward.
• Clear written and verbal communication skills.
• Comfort working with data, spreadsheets and performance reports.
• An interest in demand generation, marketing technology, and how marketing contributes to revenue.
• A collaborative approach and comfort working across teams.