Responsibilities

• ABM Program Execution — ZoomInfo
• - Run the ZoomInfo ABM platform day to day: ICP account list construction, intent data monitoring, contact enrichment, and territory-level targeting
• - Monitor intent signals and surface prioritized accounts to the sales team weekly
• - Maintain ZoomInfo data hygiene and Salesforce sync
• Email Marketing & Campaign Execution — Active Campaign
• - Manage the Active Campaign platform: workflow architecture, list segmentation, lead scoring, automation sequences, and SFDC integration
• - Build and manage segmented nurture campaigns for new logo prospects and upsell targets
• - Report campaign performance to the CRO weekly: open rates, click-through rates, MQL conversions, and pipeline influence
• Landing Page Development — Webflow
• - Build and maintain campaign-specific landing pages in Webflow for ABM campaigns, product launches, event promotion, and gated content

Requirements

• 4 to 6 years of experience in demand generation, marketing operations, or growth marketing in a B2B SaaS environment
• Hands-on, platform-level proficiency with ZoomInfo (ABM, intent data, audience building) and Active Campaign or a comparable marketing automation platform
• Demonstrated experience building and managing ABM campaigns: ICP targeting, account segmentation, and territory-aligned outreach
• Webflow experience: ability to build and publish campaign landing pages without developer support
• Strong Salesforce proficiency: campaign tracking, lead routing, pipeline attribution reporting
• Experience contributing to a marketing-sourced pipeline number and reporting on it with credibility
• Strong analytical capability: dashboards, attribution data, presenting findings to leadership

Preferred

• Experience in fintech, core banking software, or the credit union industry
• Background working alongside a creative/content marketer and a product marketer in a collaborative team
• Experience with SEO, paid social, or PPC as supporting demand generation channels
• Bachelor's degree in Marketing, Business, Analytics, or a related field (or equivalent experience)

Benefits

• At Sharetec, we believe in taking care of our people, both professionally and personally. Our comprehensive benefits package includes competitive salaries, medical, dental, vision, life, and disability coverage, generous Paid Time Off (PTO), paid holidays (including your birthday off!), a $1,000 employee referral program, and a 401(k) with company matching.