Responsibilities

• Demand generation: Own Attio’s demand generation strategy, delivering integrated campaigns that generate qualified pipeline across mid-market and enterprise accounts.
• Account-based marketing: Build and scale our ABM programme, partnering closely with Sales to engage high-value target accounts.
• Field marketing: Plan and execute events, executive dinners, roundtables, and other in-person experiences that accelerate pipeline and strengthen customer relationships.
• Lead management: Own lead qualification, scoring, nurture programmes, and sales handoff processes to maximise conversion throughout the funnel.
• Sales partnership: Work closely with Sales and SDRs to align on pipeline goals, enable account engagement, and continuously improve campaign performance.
• Performance optimisation: Measure campaign effectiveness, uncover insights, and continually experiment to improve pipeline generation and marketing ROI.

Requirements

• Demand generation expertise: A proven track record of building and scaling demand generation or account-based marketing programmes that drive measurable pipeline growth within B2B SaaS.
• Strategic ownership: Experience operating in a senior, high-autonomy role, building new marketing programmes and influencing cross-functional stakeholders.
• Marketing operations: Strong understanding of lead scoring, qualification frameworks, funnel management, and sales handoff processes.
• Commercial mindset: Strong analytical skills, with the ability to use data to inform decisions and optimise marketing performance.
• Cross-functional collaboration: Experience partnering effectively with Sales and SDR teams around shared pipeline goals.
• Executional excellence: Excellent project management and organisational skills, with the ability to manage multiple initiatives in a fast-paced environment.

Benefits

• US benefits
• Equity in an early-stage tech company on an incredible trajectory
• 25 days holiday plus local public holidays
• Apple hardware
• Medical, dental, and vision coverage through Sequoia One
• 401K
• Enhanced family leave
• Team off-site in fun places! (We've been to Barcelona, Lisbon, Malta, and Split so far)