Responsibilities

• Oversee the strategic development and execution of integrated marketing campaigns and digital initiatives to showcase the value and impact of the collective life science portfolio
• Monitor campaign-gernerated lead quality and collaborate with marketing operations to continuously optimize conversion rates, and traceable commercial funnel growth.
• Lead multi-channel partner scouting, performance tracking, and content strategy/creation (including eChannels and LinkedIn) to build a cohesive promotional ecosystem.
• Drive collaboration across operating company stakeholders, the Marketing Operations Manager, copywriting, sales, and digital services teams to align promotional strategies and accelerate standardized workflow adoption.
• Capture Voice of Customer (VOC) and market research insights to align product messaging, design digital experience strategies, and optimize website deployment.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field with 7+ years of progressive experience, or a Master’s degree in a related field with 5+ years of progressive experience, in B2B demand generation, performance/digital marketing, or campaign management.
• Proven experience designing and executing integrated B2B campaigns that span the full buyer’s journey.
• Track record as a results-oriented, data-driven storyteller with a passion for creative, customer-centric marketing.
• Demonstrated ability to manage complex, multi-channel initiatives, commercial AI adoption and coordinate digital content ecosystems.
• Excellent interpersonal and communication skills, with a proven ability to build relationships and collaborate across diverse operating groups.

Preferred

• Working within life sciences, biopharma, diagnostics, or biotechnology sectors.
• Utilizing enterprise marketing tools (e.g., SF Marketing Cloud, Hubspot, Dreamdata) and CRM platforms (e.g., Salesforce) to track and report on campaign performance.
• Collaborating with global colleagues across multiple geographies/time zones.

Benefits

• Within Danaher Life Sciences we offer comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.