Demand Generation Data Analyst

Nashville, TN (Hybrid)

$66K/yr – $105K/yrMid Level4+ years expFull time

Posted 5 months ago

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Job Summary

Drive marketing analytics and BI for campaign performance, turning insights into actionable recommendations.

  • Own real-time dashboards and analysis across leads, MQL/SQL, and opportunities.
  • Must-have: 4+ years in data analytics with SQL and BI tools.
  • Standout: Experience with Power BI, Azure Databricks, and ML basics for marketing data.

Job Description

Responsibilities

  • Collaborate cross-functionally with Marketing Insights, Data Analytics, Regional Business Marketing, and Digital Marketing teams to support business objectives.
  • Execute campaign and funnel analytics by analyzing performance across lead, MQL, SQL, and opportunity stages, integrating customer and pipeline insights.
  • Deliver advanced analytics and AI-driven insights using Power BI, Azure Databricks, SQL, and Excel, applying statistical methods and ML fundamentals.
  • Provide real-time performance intelligence through dashboards and reporting surface campaign trends and actionable insights.
  • Translate insights into recommendations for stakeholders and leadership while ensuring data quality, governance, privacy compliance, and continuous automation improvements.
Philips logo

Philips

Over the past decade we have transformed into a focused leader in health technology.At Philips, our purpose is to improve people’s health and well-being through meaningful innovation. We aim to improve 2.5 billion lives per year by 2030, including 400 million in underserved communities. We see healthcare as a connected whole. Helping people to live healthily and prevent disease. Giving clinicians the tools they need to make a precision diagnosis and deliver personalized treatment. Aiding the patient's recovery at home in the community. All supported by a seamless flow of data.As a technology company, we – and our brand licensees – innovate for people with one consistent belief: there’s always a way to make life better.Visit our website: http://www.philips.com/Follow our social media house rules https://www.philips.com/a-w/about-philips/social-media.html

Founded in 1998
Amsterdam, North Holland, Netherlands
70K employees (4,486 in marketing)

Traffic Signals

Monthly Visitors
5.5M
Monthly Google Ads Budget
$172.6K
Traffic Source Mix
Search
45.4%
Direct
43.3%
Referral
9.2%
Social
1.1%
Paid
1%

Headcount Trend

Current headcount: ~71.4K

Marketing Team

Marketing Team Size
3,083 (4% of company)
Median Career Experience
17 years
Median Tenure
7 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$4.2B
Last Raise
$756.8M
Post IPO Equity, 12 months ago

Funding History

  • Mar 2025
    Post IPO Equity
  • May 2024
    Post IPO Debt • $756.8M
  • Nov 2023
    Grant • $44.6M

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