Responsibilities

• Drive Net New demand generation aligned with go-to-market priorities.
• Develop and execute integrated field marketing plans that increase awareness, engagement, and pipeline growth.
• Support the full marketing and sales funnel — from awareness to closed-won — by creating programs that accelerate Net New business growth and align closely with sales targets and revenue goals.
• Partner closely with sales, SDRs, and partner teams to accelerate pipeline and conversion goals.
• Plan and deliver field events, executive roundtables, webinars, and digital activations that generate demand and build relationships.
• Measure and report on campaign performance, pipeline impact, and ROI using tools such as Power BI and Salesforce.
• Leverage intent data and account insights to refine targeting, messaging, and ABM strategy.
• Serve as a trusted marketing advisor to sales leadership, providing insight and recommendations based on data and market trends.

Requirements

• Proven success in field roles focused on pipeline generation.
• Strong understanding of ABM, intent data, and funnel acceleration strategies.
• Excellent communication and collaboration skills.
• Proficiency in marketing automation, CRM, and analytics tools (e.g., Salesforce, 6sense).

Benefits

• Sitecore offers a comprehensive benefits package, including multiple health insurance options (medical, dental, and vision coverage), a 401(k) retirement plan with company matching contributions, generous paid time off (vacation/PTO, paid sick leave, and paid holidays, as well as paid volunteer days), fully paid parental leave for new parents, company-paid disability insurance (short-term & long-term coverage) and life insurance, and an Employee Assistance Program supporting employees’ well-being, and a number of voluntary benefits to choose from available upon date of hire.