Responsibilities

• Database management and integrity: ensure supporter data is clean and current, segmentation is accurate, and database is optimized for marketing and fundraising programs.
• Data analytics: assess campaigns and provide insights based on supporter activity to inform the evolution of marketing programs.
• Function as lead contact and conduit between the US team and Mary’s Meals International technology group to manage Salesforce updates, drive solutions to system issues and initiate requests for changes to the central platform to be made by Mary’s Meals International.
• Create campaigns in Salesforce, manage campaign execution and report on campaign activity.
• Create and manage multiple supporter journey programs, track activity and make recommendations for refinement.
• Manage and implement all supporter communications with the guidance of the Marketing team (both automated and campaign specific emails) using the Dot Digital email platform. Ensure appropriate connectivity and dynamic communication between Salesforce supporter database and Dot Digital email platform.
• Track and report on all relevant email metrics and make recommendations for improvements.
• Partner with the Marketing team and other team members to understand goals of marketing/fundraising programs and implement programs to achieve those goals.
• Partner with Digital Marketing and Design Officer to integrate Dot Digital platform functionality with website (forms, data collection and triggered emails) enhancing outbound marketing programs.
• Provide ongoing high-level training and internal support for Salesforce to Marketing, Development and Operations team members.

Requirements

• Bachelor's Degree Required, preferably in Finance, Marketing or Business
• Minimum of 3 to 5 years of experience with Salesforce software, preferably with a non-profit organization as well as 1-2 years of financial analysis experience.
• Knowledge of Quickbooks online would be a plus
• Experience with Salesforce and email marketing programs (preferably Dot Digital).
• Understanding of digital marketing principals including segmentation, targeting, tracking and analytics.
• Solid skills and proficiency with data analytics and insights.
• Proficient in Microsoft Office (particularly Outlook, Excel and Powerpoint). Experience with Power BI also a plus
• Ability to learn and adapt quickly, highly self-motivated, with an enthusiastic and a proactive attitude.
• Ability to work remotely with a geographically dispersed team.
• Excellent communications skills.

Benefits

• 403b Retirement Plan with a 100% employer match (up to 6% of salary), immediate vesting of employer contributions
• Paid Holidays, Vacation and Sick Days
• Paid Medical, Dental and Vision For Employees (Partial coverage for families)
• Company paid life insurance, as well as short-term and long-term disability
• Paid parental and family leave (eligibility after 6 months of employment)
• Benefits: * 403(b) * Health insurance * Paid time off