Creative Lead

New York City, NY (Hybrid)

$75K/yr – $90K/yrManager5+ years expFull time

Posted 4 days ago

Job Summary

Own end-to-end creative development from concept to execution, translating ideas into clear Creator briefs, shaping visual direction, and leading trend-driven opportunities while collaborating with Strategy and reviewing creator pipelines.

  • Lead concept development and briefs
  • Collaborate with Strategy and review creator pools
  • Drive cross-team creative leadership and trend-forward opportunities

Job Description

Responsibilities

  • Write and develop concepts, from initial ideas through to executional ways in
  • Translate approved concepts into Creator briefs that are clear, inspiring, and ready to go
  • Contribute to new business brainstorms and pitch development
  • Review Creator shortlists through a creative lens
  • Build moodboards, source photography and visual references, and set the aesthetic direction for concepts
  • Craft pitch decks and creative materials that look as good as the ideas inside them
  • Conduct trend research and surface reactive opportunities for clients
  • Support preliminary concept and content reviews
  • Partner with the Strategy team to stay close to the Creator and social ecosystem

Requirements

  • 5–7 years of experience in a creative role at an agency, social, or Creator-focused environment (this role is equivalent to a Manager-level position)
  • A portfolio that shows strong conceptual thinking and a sharp aesthetic eye
  • Fluency in Creator culture, social platforms, and what's actually happening online
  • Strong writing skills
  • Design sensibility and comfort building decks and visual materials that reflect a high creative standard
  • A collaborative approach to working across teams
  • Ambition to grow into more senior creative leadership

Benefits

  • Medical, Dental, Vision
  • 25 days of PTO + Sick days + Winter break
  • Monthly phone/internet reimbursement
  • Professional development stipend
  • New joiner's Home office allowance
  • Up to 16 weeks of paid parental leave
  • Volunteer days
  • Identity theft protection & Legal assistance
  • Company Paid Life & Disability Insurance
  • Voluntary Life Insurance Policy
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Whalar Group

Whalar Group is the leading independent global Creator company, featuring a unique, end-to-end Creator ecosystem. We embrace Creators and activate their communities for brands and businessesWe believe the future belongs to Creators: those who dream loud, and wrestle those dreams into the real world. Passionate, diverse, modern storytellers who create vibrant culture and value-driven communities. Brave entrepreneurs who demand a new creative playground and a new economy, the Creator Economy.Our trust and proximity to Creators evolved into a first-of-its-kind Creator ecosystem: a suite of services designed to meet the needs of today’s Creators and the brands that want to work with them.Our ecosystem includes the largest independent Creator agency, a 360° Creator talent management company, a first-of-its-kind IRL campus for Creators, a digital talent management platform, a venture studio, and a ground-breaking gaming studio.With a team of 300+ around the world, Whalar Group melds entrepreneurship, technology, and creativity to unlock limitless possibilities.For more information, visit: www.whalargroup.com.Instagram: @WhalarGroup

New York, New York, USA
20 employees (7 in marketing)

Salaries

Posted range

$75K/yr – $90K/yr

Taken straight from the job posting.

Creative median pay in the United States

$109K/yr

Most pay falls between $83K and $155K. Based on 2,618 salaries.

See all Whalar Group salaries

Marketing Team

Marketing Team Size
4 (20% of company)
Median Tenure
4.7 years
Marketing Roles Posted (Last 30 Days)
5

Traffic Signals

Monthly Visitors
7.6K
Traffic Source Mix
Search
27.7%
Direct
36.8%
Referral
20.4%
Social
13.6%
Paid
1.3%

Headcount Trend

Current headcount: ~20
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Creative Lead

Whalar Group · New York City, NY · Hybrid