Senior Director, Strategy - Brand & Creative

New York City, NY (Hybrid)

$165K/yr – $185K/yrSenior Level12+ years expFull time

Posted 9 hrs ago

Job Summary

Lead global brand strategy for a top tech client, guiding high-stakes campaigns, cross-functional collaboration, and team development across regions while driving culture-driven brand platforms and strategic client advisory.

  • Own global brand platform development and cross-functional impact
  • Oversee high-profile campaigns and product launches
  • Develop and mentor a strategy team and partner with senior leadership

Job Description

Responsibilities

  • Global Brand Positioning: Lead development of foundational brand strategy, architecture, and positioning for this industry-defining tech giant across its full product portfolio. Make sure the brand stays consistent, clear and relevant whether it's showing up in São Paulo, Seoul, or San Francisco.
  • High-Stakes Creative Strategy: Drive the strategic vision for highly-visible campaigns (e.g. Super Bowl spots, Olympics moments, global product launches, major repositionings). You've been in these rooms before and you know how to lead when the stakes are high.
  • Creative Partnership: Be a trusted strategic partner to our Group Creative Directors. Write briefs that are provocative and inspiring, and stay deeply engaged throughout the creative process—from initial thinking through final execution. Thrive in a highly collaborative, iterative environment where strategies evolve through close partnership with creative teams and clients.
  • Cultural Intelligence: Keep a genuine pulse on where culture is moving: what people care about, what's shifting, what's coming. Bring that fluency into the work before clients ask for it.
  • Team Leadership & Development: Lead and mentor a team of three brand strategists. Foster an environment where rigorous thinking, creative ambition, collaboration, and curiosity thrive together. Help shape and elevate the Brand Strategy discipline within our broader strategy organization.
  • Client Advisory & Business Growth: Build real, trusted relationships with senior marketing leaders at this multi-platform digital consumer and enterprise empire. Facilitate strategic conversations, confidently present recommendations, and influence key business decisions. Partner with Client Leadership and Creative teams to identify new opportunities, support proactive thinking, and lead strategic components of new business pitches.
  • Cross-Functional Collaboration: Work closely with media, data, and AI teams to make sure the brand platform doesn’t live in a deck — it translates into a full-funnel consumer experience, built with the speed and agility a pioneering, fast-paced Silicon Valley innovator expects.

Requirements

  • 12+ years of hands-on Brand Planning or Creative Strategy experience within established, award-winning creative advertising agencies, including at least 3 years in a senior leadership role. Deep experience developing brand platforms and integrated creative campaigns is essential.
  • You've worked on major global brands and campaigns that ran everywhere, on briefs that had real stakes.
  • Direct experience on high-profile, high-stakes campaigns: Super Bowl, Olympics, global product launches, or equivalent moments where the whole world is watching.
  • You know how to build a global brand platform—not just a campaign, but the idea underneath it.
  • The ability to take complex data and research and turn it into a simple, compelling idea that a creative team is excited to run with.
  • You've partnered closely with Executive Creative Directors and know how to challenge, inspire, and elevate creative work from brief through execution.
  • You've helped win new business and are comfortable leading the strategic portions of pitches and executive client presentations.
  • A track record of leading, mentoring, and developing high-performing strategy teams. You're an empathetic leader who knows how to get the best out of people.
  • You're excited by the opportunity to lead, develop, and elevate an established Brand Strategy team within a larger, multifaceted strategy organization.
  • You can command a room, sell a brave idea to a skeptical stakeholder, and always articulate the "why" behind the work.

Benefits

  • Excellent, full coverage medical, dental, and vision insurance - more about our coverage here!
  • Generous PTO and 15 company-wide holidays
  • 401k with company contribution
  • Paid parental leave
  • Work-life balance with an emphasis on personal well-being
  • Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
  • A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
  • Authentic commitment to DEI efforts and sustainable growth. (Why Sir Martin Sorrell signed The Climate Pledge here!)
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Monks

3.7 Glassdoor

Monks combines an extraordinary range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world. It delivers unfettered content production, scaled experiences, enterprise-grade technology and data science fueled by AI to help the world’s trailblazing companies outmaneuver and outpace their competition.

Founded in 1985
London, England, GB
6.9K employees (2,903 in marketing)
73% recommend to a friend

Salaries

Posted range

$165K/yr – $185K/yr

Taken straight from the job posting.

Creative median pay in the United States

$109K/yr

Most pay falls between $83K and $155K. Based on 2,618 salaries.

See all Monks salaries

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Senior Director, Strategy - Brand & Creative

Monks · New York City, NY · Hybrid