Creative Director, Global Brand

New York, USA (Hybrid)

$135K/yr – $155K/yrSenior Level15+ years expFull time

Posted 3 months ago

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Job Summary

Drive AIG Creative Services' center of excellence by building a global design and production team and delivering brand-aligned creative across internal and external channels.

  • Own the vision, strategy, and resource plan for the center of excellence with cross-functional partnerships.
  • Must-have: 15+ years of design leadership with proficiency in Adobe Creative Suite, Figma, and Monday.com.
  • Standout: plans for an in-house materials center and end-to-end brand execution across multiple channels.

Job Description

Drive AIG Creative Services' center of excellence by building a global design and production team and delivering brand-aligned creative across internal and external channels.

  • Own the vision, strategy, and resource plan for the center of excellence with cross-functional partnerships.
  • Develop trusted partnerships with AIG experts across functions including Marketing Communications, Human Resources, Investor Relations, and other corporate teams to determine needs and deliver excellent and consistent creative design and production.
  • Lead and manage a team of design, video and production professionals, including skills assessment and building, workload allocation, and career development. Oversee design and creative execution across a wide scope including internal and external communications, extensive experiential branding (physical and digital), event branding, corporate materials and reports, sales enablement materials, advertising, infographics, and branded promotional materials/items.
  • Lead effective marketing and communications design projects in line with the brand strategy, such as social postings, video, data visualization, photography, digital newsletters, emails, collateral materials, advertisements, infographics, PowerPoint presentations, and branded promotional materials from conception to finished production.
  • Manage production partners including quality control and cost and service relationships.
  • Develop a plan for an in-house materials center including tool kits, templates, etc. with capability to support departments across the organization.
  • Establish a design review process and work with management team and other departments to ensure projects are logged, tracked, and completed on time and on budget.
  • Assist in enhancing the visual brand standards, responsible for guiding tone, manner, and personality of all brand marketing materials. Maintain. consistency with brand guidelines and evolving brand guidelines as needed to reflect changing business priorities.
  • Identify hardware, software, and training platforms necessary to maintain capabilities and skills for current and emerging communications vehicles, including global adaptation and distribution of creative materials.

Requirements

  • 15+ years of professional design and creative management experience.
  • Strong design aesthetic and an inspiring portfolio of strategic marketing and communications.
  • Able to work in MS Office, MS Sharepoint, Adobe Creative Suite, Figma and Monday.com.
  • Team leadership and management experience and judgment.
  • Excellent problem-solving and organizational skills, and a good eye for detail, with a focus on consistency and technical accuracy.
  • Proficiency in current and emerging creative development and production technologies.
  • Ability to lead, prioritize, manage time, plan well and organize work to meet conflicting deadlines.
  • Ability to work well in a team environment as well as individually to meet tight deadlines, supporting teammates and putting in extra time as necessary (go “above and beyond”).
  • Must multitask with the initiative and drive to complete projects under stress while maintaining a positive attitude and a collaborative demeanor.
  • Bachelor's Degree or BFA in graphic design or related field.

Benefits

  • Enjoy benefits that take care of what matters
  • At AIG, our people are our greatest asset. We know how important it is to protect and invest in what’s most important to you. That is why we created our Total Rewards Program, a comprehensive benefits package that extends beyond time spent at work to offer benefits focused on your health, wellbeing and financial security—as well as your professional development—to bring peace of mind to you and your family.
  • Reimagining insurance to make a bigger difference to the world
AIG logo

AIG

3.7 Glassdoor

American International Group, Inc. (NYSE: AIG) is a leading global insurance organization. AIG provides insurance solutions that help businesses and individuals in approximately 190 countries and jurisdictions protect their assets and manage risks through AIG operations and network partners.Additional information about AIG can be found at www.aig.com | https://www.youtube.com/aig | https://twitter.com/aiginsurance | https://www.linkedin.com/company/aig/ | https://www.facebook.com/AIGInsurance | http://www.instagram.com/aiginsurance/AIG is the marketing name for the worldwide property-casualty and general insurance operations of American International Group, Inc. All products and services are written or provided by subsidiaries or affiliates of American International Group, Inc. Products or services may not be available in all countries and jurisdictions, and coverage is subject to underwriting requirements and actual policy language. Non-insurance products and services may be provided by independent third parties. Certain property-casualty coverages may be provided by a surplus lines insurer. Surplus lines insurers do not generally participate in state guaranty funds, and insureds are therefore not protected by such funds.AIG Social Media Community Guidelines:https://www.aig.com/home/about/social-media-guidelines

Founded in 1919
New York, New York, USA
27K employees (659 in marketing)
66% recommend to a friend
68% CEO approval

Traffic Signals

Monthly Visitors
455.3K
Traffic Source Mix
Search
25.6%
Direct
52.4%
Referral
20.3%
Social
0.6%
Paid
0.9%

Headcount Trend

Current headcount: ~27.5K

Marketing Team

Marketing Team Size
483 (2% of company)

Funding

Total Funding
$13.8B
Last Raise
$13.8B
Post IPO Debt, 1 years ago

Funding History

  • Nov 2024
    Post IPO Debt • $13.8B

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