Creative Director, Content Center of Excellence

Responsibilities

• Establishes the strategic direction of the team. Responsible for the team's development and execution of all communications strategies to advance business priorities.
• Establishes and leads overall communication strategies; oversees the planning, research, and development of content for complex communication initiatives. Develops and implements measurement approach to determine the impact of communications plans and strategies.
• Leads in the resolution of issues. Develops and maintains client relationships with executives and all levels of management, providing counsel on all aspects of communications. Engages other parts of the organization to ensure strategic alignment, clarity, and accuracy of message.
• Directs, leads, and holds the team accountable for business analytics, reporting, and accountability framework to drive results and achieve successful integration of marketing and business strategies in support of business programs/initiatives.
• Responsible for performance management, continuous coaching and development of employees to ensure that they can achieve business results and adapt to evolving business strategies and financial industry changes.
• Establishes the strategic direction of the team. Responsible for the team's development and execution of all communications strategies to advance business priorities.

Requirements

• University/college degree required; higher level education such as a Masters degree, PhD, or certifications is desirable
• 8+ years of industry-relevant experience
• At least 5 years of prior management experience
• Proven leadership experience with a moderate to large scope of responsibility
• In lieu of a degree, a comparable combination of education, job specific certification(s), and experience (including military service) may be considered
• Bachelors (Education)
• No Required Certification(s) (Certifications)
• No Required License(s) (Licenses)
• Branding, Change Management, Creative Process, Design Thinking, Digital Marketing, Media Relations, Prioritization, Strategic Communication Planning, Strategic Planning
• Business Acumen, Continuous Transformation, Copywriting and Editing, Effective Communications, Effectiveness Measurement, Influencing Through Expertise, Organizational Communications, Organizational Savvy and Politics, Performance Management, Storytelling, Strategic Thinking

Preferred

• Masters degree or PhD as desirable
• Certifications as desirable
• Industry-relevant experience is typically 8+ years.
• At least 5 years of prior management experience is typically required.

Benefits

• PNC offers a comprehensive range of benefits to help meet your needs now and in the future. Depending on your eligibility, options for full-time employees include: medical/prescription drug coverage (with a Health Savings Account feature), dental and vision options; employee and spouse/child life insurance; short and long-term disability protection; 401(k) with PNC match, pension and stock purchase plans; dependent care reimbursement account; back-up child/elder care; adoption, surrogacy, and doula reimbursement; educational assistance, including select programs fully paid; a robust wellness program with financial incentives.