Creative Director

St. Louis, MO (Unknown)

Salary Not AvailableSenior Level8+ years expFull time

Posted 3 days ago

Job Summary

Lead the agency’s creative direction and signature style, drive end-to-end campaign concepts and execution, and develop a high-impact creative team aligned to business goals and PR outcomes.

  • Shape creative philosophy and signature style
  • Oversee concepting, direction, and multi-channel execution
  • Mentor teams and drive strategic alignment with clients

Job Description

Responsibilities

  • Developing and championing the agency’s creative philosophy and signature style.
  • Leading ideation, concept development, and final execution for major campaigns.
  • Directing art direction, copywriting, video, design, and experiential activations.
  • Mentoring and growing a talented creative team.
  • Partnering with account and strategy leads to ensure creative aligns with business objectives and PR outcomes.
  • Staying ahead of cultural trends, emerging platforms, and innovative production techniques.

Requirements

  • Bachelor’s degree (or equivalent experience) in a relevant field such as graphic design, visual communication, advertising, marketing, communications, journalism, fine arts, or related creative discipline.
  • 8–12+ years of progressive creative experience in advertising, PR, branding, or integrated communications agencies (or in-house at high-profile brands).
  • Minimum 5–7 years in senior creative leadership roles (e.g., Associate Creative Director, Group Creative Director, or equivalent), with direct responsibility for leading teams, campaigns, and client-facing creative output.
  • Demonstrated track record of conceptualizing, directing, and executing award-winning or high-visibility work across earned media, digital/social, paid channels, experiential activations, and traditional PR deliverables.
  • Exceptional visual storytelling and conceptual thinking — ability to turn complex brand challenges, crises, or reputation opportunities into bold, culturally resonant narratives.
  • Mastery of creative tools and workflows: Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), Figma, motion graphics, and emerging production techniques.
  • Strong understanding of integrated content creation across all channels (social, digital, print, video, experiential) with a PR lens—ensuring creative aligns with earned media strategy, stakeholder messaging, and reputation outcomes.
  • Proven leadership: Experience building, mentoring, and inspiring creative teams while fostering collaboration across strategy, media relations, account, and client services.
  • Strategic mindset: Ability to think beyond aesthetics—aligning creative vision with business objectives, audience insights, cultural trends, and measurable impact (e.g., brand elevation, crisis mitigation, or audience engagement).
  • Business acumen: Comfortable navigating ambiguity, stakeholder management, budgets, timelines, and client presentations; understands how creative drives ROI in PR/communications.

Preferred

  • Advanced degrees (MA/MFA) or specialized certifications are a plus.

Salaries

Creative median pay in the United States

$109K/yr

Most pay falls between $83K and $155K. Based on 2,555 salaries.

Creative Director

St. Louis, MO · Unknown