Creative Director, Brand Marketing

Niagara Falls, NY (Hybrid)

$201K/yr – $279K/yrSenior Level8+ years expFull time

Posted 2 weeks ago

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Job Summary

Own brand storytelling and creative leadership to drive awareness and consideration with an integrated, multi-channel vision across TV, social, activations, and partnerships.

  • Own the brand narrative and campaign concepts that connect with core members and aspirational audiences.
  • Lead end-to-end creative processes and partnerships to deliver high quality, on-brand executions.
  • Inspire and mentor a small creative team while staying ahead of trends and AI-enabled tools to inform ideas.

Job Description

Responsibilities

  • Create a vision for the Chime brand that translates into powerful and authentic storytelling that drives awareness/consideration
  • Develop and execute a creative vision for what our brand looks and feels like through integrated marketing campaigns, TV, activations, social campaigns, and partnerships across all channels.
  • Champion bold ideas and creative approaches to telling Chime’s stories and more deeply connecting with Chime’s members
  • Oversee the end-to-end creative process, from concept development to final execution, ensuring alignment with the company’s brand values and marketing objectives.
  • Collaborate with marketing leads to create integrated campaigns that resonate with target audiences.
  • Provide strategic direction and leadership to a team of art directors, designers and copywriters, fostering an environment of creativity, innovation, and collaboration.
  • Lead creative brainstorming sessions, providing clear guidance, feedback, and inspiration to generate impactful ideas.
  • Manage relationships with external creative agencies, production houses, and media partners to ensure high-quality execution of campaigns.
  • Stay current with industry trends, emerging technologies, and best practices to ensure our creative work is fresh and relevant.
  • Maintain a strong understanding of our consumer base, market trends, and competitor landscape to inform creative strategies.

Requirements

  • A deep passion for building brands with a results-oriented mindset
  • 8+ years in creative leadership, with at least 5 years in a leadership position building brand-level work
  • Deep understanding of advanced AI tools to support the creative process.
  • Bachelor’s degree in Marketing, Advertising, Design, Copywriting or a related field.
  • Proven experience working in a creative agency environment, with a strong portfolio of consumer-facing campaigns, including TV spots, digital, and partnership initiatives.
  • Demonstrated ability to develop creative concepts that drive engagement and brand loyalty.
  • Strong leadership skills with the ability to inspire, mentor, and lead a small creative team.
  • Excellent communication and presentation skills, with the ability to articulate creative ideas and concepts to stakeholders.
  • Experience managing cross-functional teams and collaborating with external partners.
  • Proven ability to work across channels and manage multiple campaigns simultaneously.

Benefits

  • 🏢 Our in-office work policy is designed to keep you connected – with four days a week in the office and Fridays from home for those near one of our offices, plus team and company-wide events depending on location.
  • 💻 In-office perks including backup child, elder, and/or pet care, plus a subsidized commuter benefit to support your regular commute
  • 💰 Competitive salary based on experience
  • ✨ 401k match plus great medical, dental, and vision benefits
  • 🏝 Generous vacation policy and company-wide Chime Days, bonus company-wide paid days off
  • 🫂 1% of your time off to support local community organizations of your choice
  • 👟 Annual wellness stipend to use towards eligible wellness related expenses
  • 👶 Up to 24 weeks of paid parental leave for birthing parents and 12 weeks of paid parental leave for non-birthing parents
  • 👪 Access to Maven, a family planning tool, with $15k lifetime reimbursement for egg freezing, fertility treatments, adoption, and more.
  • 🎉 In-person and virtual events to connect with your fellow Chimers—think cooking classes, guided meditations, music festivals, mixology classes, paint nights, etc., and delicious snack boxes, too!
Inside Out® Community logo

Inside Out® Community

At Inside Out® you’ll find independent insight, the perspective of your peers, and practical thinking from those shaping the future of in-house creative leadership. We are a global community for senior in-house creative leaders shaping the future of brand and creativity inside their organisations.Our mission is to elevate the role of in-house creative leadership and strengthen the connection between creativity and business impact.Through our membership, leadership programmes, events and awards we bring together creative leaders from some of the world’s most recognisable brands to exchange knowledge, build influence inside their organisations and shape the future of in-house creativity.Inside Out initiatives include:• Inside Out Community – a global membership network for in-house creative leaders• Inside Out LIVE – in-person gatherings connecting creative leaders and industry thinkers• Inside Out Awards – celebrating excellence in in-house creativity• The Future of In-House Creative Leadership Podcast• Leadership development programmes and research exploring the evolving role of creativity inside organisations

Founded in 2013
Greater London, England, GBR
11 employees (3 in marketing)

Traffic Signals

Monthly Visitors
2.4K

Headcount Trend

Current headcount: ~12

Marketing Team

Marketing Team Size
2 (18% of company)
Marketing Roles Posted (Last 30 Days)
8