Creative & Digital Marketing Specialist

Responsibilities

• Design and produce compelling graphic assets for both print and digital platforms, ensuring brand consistency and quality.
• Create marketing materials including advertisements, brochures, social graphics, digital banners, videos, presentations, and other promotional collateral.
• Design, update, and maintain the company website, ensuring content accuracy, usability, and optimal user experience.
• Manage website enhancements and coordinate with external partners and vendors as needed.
• Develop, build, and deploy email marketing campaigns, including one-time communications and automated customer journeys.
• Monitor campaign performance and provide reporting and insights to improve engagement and effectiveness.
• Maintain email marketing best practices, audience segmentation, and list management.
• Create and curate engaging social media content across multiple platforms.
• Manage content calendars, schedule and publish posts, and maintain a consistent brand voice.
• Track and report on social media performance metrics and recommend optimization strategies.

Requirements

• Degree in Graphic Design, Digital Media, Communications, Marketing, or a related field preferred.
• Advanced experience with graphic design software, website content management systems, email marketing platforms, social media management tools, and Google Analytics required.
• Strong creative, analytical, and project management skills.
• Excellent written and verbal communication abilities.
• Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.

Preferred

• Graphic design for print and digital media.
• Website design and content management.
• Email marketing automation and reporting.
• Social media strategy and content creation.
• Google Analytics and digital performance reporting.
• Digital advertising coordination and vendor management.
• Strong attention to detail and commitment to brand consistency.

Benefits

• For over 100 years Solvay Bank has been dedicated to our customers and our community. Join us and enjoy the many rewards; matched 401(K) retirement savings, health and dental coverage, and more.