Corporate Director of Integrated Marketing

Responsibilities

• Marketing Strategy & Commercial Leadership
• Lead the strategic direction of integrated, omnichannel marketing plans across an assigned portfolio, guiding property teams in developing, refining, and prioritizing initiatives aligned with each hotel's business objectives, revenue strategy, positioning, and key priorities.
• Partner closely with property commercial leaders to uncover opportunities that elevate brand awareness, generate demand, increase guest engagement, drive direct bookings, and maximize revenue throughout the traveler journey.
• Bring a marketing perspective to commercial strategy discussions, delivering insights, innovative ideas, and actionable recommendations that optimize marketing effectiveness.
• Shape compelling hotel and restaurant positioning, marketable offers, programming, and demand-driving initiatives that differentiate properties and connect with target audiences.
• Integrated Marketing & Brand Oversight
• Provide strategic leadership and oversight across the full marketing mix, including websites, SEO/AEO, paid media, email marketing, public relations, social media, influencer partnerships, and other guest-facing marketing touchpoints.
• Evaluate channel strategies, messaging, content, and creative execution to ensure a cohesive guest journey and strong, differentiated brand positioning.
• Inspire property teams to uncover compelling brand stories, memorable guest experiences, community partnerships, and creative property activations that support commercial objectives.
• Advise on brand-building initiatives, photography, video production, and content quality, collaborating with property teams, agency partners, and Davidson's specialty marketing resources.

Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent professional experience.
• 5+ years of progressive hospitality marketing experience, including at least 2 years in a director-level hospitality marketing role; multi-property or above-property marketing experience preferred.
• Demonstrated success leading, coaching, and developing hospitality marketing teams, including the ability to influence property-level marketing leaders and drive accountability without direct reporting authority.
• Proven experience partnering with hotel ownership groups, general managers, and commercial leadership teams to influence marketing strategy and business performance.
• Strong expertise in integrated marketing strategy, paid media, website optimization, SEO/AEO, social media, public relations, and email marketing.
• Demonstrated ability to analyze marketing performance, translate data into actionable insights, and connect marketing strategies to measurable commercial outcomes.
• Exceptional relationship-building, influencing, coaching, and conflict-resolution skills, with the confidence and credibility to lead and inspire teams without direct reporting authority.
• Outstanding written and verbal communication skills, responsiveness, organizational abilities, and commitment to delivering on expectations.
• Ability to successfully manage priorities across multiple properties, adapt to changing business needs, and consistently meet commitments in a dynamic hospitality environment.
• Experience working with independent hotels and major hospitality brands, including Marriott, Hilton, and Hyatt.

Benefits

• Multiple Tiers of Medical Coverage
• Dental & Vision Coverage
• 24/7 Teledoc service
• Free Maintenance Medications
• Pet Insurance
• Hotel Discounts
• Tuition Reimbursement
• Paid Time Off (vacation, sick, bereavement, and Holidays).