Copywriter

Responsibilities

• Ideas, Culture and Social
• - Have a refined pulse on social media, especially TikTok, and the broader cultural currents that shape Gen-Z taste, humor, and attention.
• - Bring big-picture thinking to the table: identify cultural moments, trends, or community behaviors worth engaging with, and propose concrete ways Phantom can show up.
• - Develop, champion, and help deploy ideas and projects that build culture around the brand, not just promote features. This could include stunts, community campaigns, content series, or other formats that go beyond standard marketing.
• Product Marketing
• - Write copy for social and website that supports launches and feature releases, with language that feels clear, specific, and culturally current.
• - Partner with product marketing managers to turn positioning into sharp, audience-native writing.
• - Draft in-app copy (feature announcements, empty states, onboarding moments) in close collaboration with design and product.
• - Help keep Phantom’s tone of voice consistent and distinctive across every surface, using brand guidelines as the foundation while pushing them forward where culture demands it.
• Growth Marketing

Requirements

• 4+ years as a copywriter or in a similar creative role, with a portfolio that shows strong digital and brand writing and evidence of strategic or idea-led work that has cultural reach.
• Exceptional writing and editing skills: clarity, tone, voice, and the ability to make complex things feel simple and human.
• Genuine fluency in Gen-Z language, platforms, and culture. You know what feels native versus what feels forced.
• Comfort thinking in bigger ideas and turning them into executable projects, plus a track record of (or clear desire for) work that builds culture and reflects real taste, not just executing briefs or campaigns.
• Excellent communication and storytelling skills. You can explain product value and also shape how people feel about the brand.
• Experience collaborating across functions, including with technical or product teams, and influencing without formal authority.
• Understanding of marketing principles, digital tactics, and how to use performance data to improve work

Benefits

• Competitive salary and equity
• Comprehensive insurance (medical/dental/vision): base plan 100% covered
• Flexible hours and a long-standing, supportive remote environment
• Unlimited vacation: Take time when you need it (and we really mean it!)
• 401(k) retirement plan
• Wellness stipend
• Weekly meal stipend
• Learning & Development stipend
• Remote / WFH set-up stipend