Coordinator/Sr Coordinator, Sponsorships and Activations

Fort Worth, TX (Unknown)

Salary Not AvailableMid Level1+ years exp

Posted 4 days ago

Job Summary

Own and drive planning and execution of brand sponsorships and activations, coordinating with internal teams, external partners and agencies to build positive brand perception and loyalty, and manage campaigns end-to-end while upholding the brand tone.

  • Own tasks/projects with clear timelines and stakeholder updates
  • Project manage sponsorship campaigns from start to finish
  • Develop ongoing results reporting

Job Description

Responsibilities

  • Support in the planning and execution of brand sponsorships and activations
  • Collaborate with multiple internal departments, external partners and our agency of record to drive positive brand perception, preference and loyalty
  • Support activations that creatively blend the established brand presence of our partners with American’s
  • Champion the brand’s tone of voice in all marketing assets, including copy and creative
  • Take ownership of tasks/projects and proactively communicate next steps, timelines and potential issues to appropriate stakeholders – including during ambiguous situations
  • Project manage sponsorship-related campaigns from start to finish and develop ongoing results reporting
  • Work with the in-house legal department (and respective agencies/partners) to support the development of contracts/agreements for talent, ambassadors and influencers
  • Act with urgency and model sound strategic judgement to others including department and company leadership
  • Other tasks, as assigned

Requirements

  • Associate’s degree in Business, Communications, Marketing, Advertising or related area or equivalent experience/training
  • 1 year of relevant experience
  • Ability to travel up to 20% of the time

Preferred

  • Bachelor’s degree in Business, Communications, Marketing, Advertising or related area or equivalent experience/training
  • Experience in partnerships, sports marketing, sponsorships, community relations, events, corporate social responsibility and/or cause marketing with the ability to engage a wide range of stakeholders
  • Prior experience working with outside agencies
  • Knowledge and experience with planning and executing large-scale events and activations
  • Prior project management experience
  • Creative, visual thinking skills with an ability to think “outside the box”
  • Strong organization skills and attention to detail
  • Ability to work on multiple tasks simultaneously, under tight deadlines and with excellence
  • Strong communication, presentation and problem-solving skills
  • Ability to work independently and as part of a team

Benefits

  • Travel Perks: Ready to explore the world? You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network.
  • Health Benefits: On day one, you’ll have access to your health, dental, prescription and vision benefits to help you stay well. And that’s just the start, we also offer virtual doctor visits, flexible spending accounts and more.
  • Wellness Programs: We want you to be the best version of yourself – that’s why our wellness programs provide you with all the right tools, resources and support you need.
  • 401(k) Program: Available upon hire and, depending on the workgroup, employer contributions to your 401(k) program are available after one year.
  • Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more
  • Feel free to be yourself at American
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American Airlines

3.6 Glassdoor

Embark on an adventure with a commitment to service, excellence and humanity. Our team is what powers our airline. We are proudly dedicated to our purpose of caring for people on life’s journey, including connecting our customers to the people and places they love or providing our team members development and leadership opportunities to acquire new skills and explore their potential. With more than 1,300 aircraft in our mainline and regional fleets combined and an extensive route network that touches six continents, we’ve got a place for you to start — or continue — your career. Whether you’re stationed at one of our hundreds of airports, working out of our state-of-the-art headquarters in Fort Worth, Texas, or serving customers over the phone from your home office, there are endless opportunities for you to grow and lead at American.

Founded in 1930
USA
58K employees (1,741 in marketing)
62% recommend to a friend
41% CEO approval

Salaries

Sponsorship Marketing median pay in the United States

$91K/yr

Most pay falls between $70K and $155K. Based on 100 salaries.

See all American Airlines salaries

Funding

Total Funding
$1B
Last Raise
$250M
Post IPO Debt, 2 years ago

Funding History

  • Nov 2023
    Post IPO Debt • $250M
  • Feb 2023
    Post IPO Debt • $750M
  • Jan 2015
    Post IPO Equity

Traffic Signals

Monthly Visitors
54.7M
Monthly Google Ads Budget
$3.2M
Traffic Source Mix
Search
48.3%
Direct
46.1%
Referral
4.3%
Social
0.2%
Paid
0.9%

Headcount Trend

Current headcount: ~57.9K
American Airlines logo

Coordinator/Sr Coordinator, Sponsorships and Activations

American Airlines · Fort Worth, TX · Unknown