Coordinator III, Social Media

Responsibilities

• Creates, schedules, and publishes content across Lone Star College System's social media platforms on a daily basis
• Works with partners to develop content including graphics, photography, video, and written copy in alignment with brand and messaging standards
• Monitors social media platforms, responds to audience inquiries, and supports community engagement in accordance with department guidelines
• Tracks and compiles social media performance metrics and engagement data to inform content decisions and support reporting
• Conducts interviews and attends college events to capture photo and video content for social media use
• Coordinates with graphic designers, campus partners, and content contributors to support timely, brand-aligned content production
• Researches emerging social media trends, platform updates, and best practices to enhance content effectiveness
• Supports social media coverage for institutional events, campaigns, and key college initiatives
• Assists with reviewing content performance data to identify opportunities to improve engagement strategies
• Responsible for other reasonable, related duties as assigned

Requirements

• Bachelor's degree and at least 1 year of experience, or an equivalent combination of education and experience

Preferred

• Experience in marketing, communications, journalism, public relations, or related fields
• Experience with digital photography or video production
• Experience with social media management and scheduling platforms
• Experience using analytics tools to evaluate and optimize social media performance

Benefits

• By joining our top-notch institution, you will enjoy being a part of an organization that offers a supportive, collegial work environment and excellent work/life balance. This includes a full comprehensive and competitive benefits package, a generous number of paid holidays and vacation days, wellness programs, tuition waiver, professional development opportunities and more.