Contract Media Buyer (Evergreen)

District of Columbia, USA (Remote)

$70/hr – $85/hrMid Level2+ years expContract

Posted 17 hrs ago

Job Summary

Own and optimize paid media programs across multiple platforms, acting as the platform expert in client workstreams, data-driven optimization, and cross-team collaboration.

  • Drive strategy and optimization for social, search, display, and programmatic campaigns.
  • Partner with planners, designers, and analysts to deliver campaigns, creative ideas, and experiments.

Job Description

Responsibilities

  • Build, manage, and optimize media campaigns across multiple platforms, primarily using Facebook Business Manager, Google and Bing Ads, Google Campaign Manager 360, and the Verizon Media DSP. (Other digital channel expertise is a plus.)
  • Analyze ongoing and historical performance data to identify opportunities for improvement, make strategic recommendations, and generate reporting and insights to drive optimization.
  • Have a strong POV on measurement, attribution, and conversion tracking, and apply that knowledge to strategic recommendations and ongoing campaign management.
  • Participate in client-facing interactions — you’ll be the subject-matter expert for the platforms you manager
  • Work collaboratively with other internal or external teams, including media planners, strategists, account directors, designers, and analysts, to produce campaigns, creative ideas, audience and target recommendations, and experimental designs.

Requirements

  • 2-4 years experience in a hands-on paid media buying role using a mix of digital channels (Social, Search, Display, Video, Native, OOH, etc) - with preference to experience in executing, managing, and reporting on media campaigns with a mix of objectives/goals.
  • Ability to effectively manage multiple clients and projects on time, within budget, and meet performance goals.
  • High proficiency with digital advertising platforms — you ultimately want to become a master of paid social, paid search, and/or programmatic trading — as well as Google Analytics and other measurement platforms
  • Exceptional attention to detail, especially with regards to campaign setup and trafficking, QA, and reporting.
  • Ability to adapt to new situations, solve problems on the fly, and communicate with those around you. Teamwork and scrappiness required.
  • A testing evangelist - no result is ever a problem as long as we can learn and improve in future.
  • Humble in victory, constructive in defeat. We champion and expect empathy, communication, collaboration, and respect.

Preferred

  • Other digital channel expertise is a plus.

Benefits

  • personal development fund to stretch their skills
Blue State logo

Blue State

We believe there’s no force more powerful than people taking collective action on the things they care about. When an organization wants to mobilize people around a common purpose, they come to us. We don’t pretend to have all the answers, but we know where to find them: in people. We listen, learn, and uncover new insights that often surprise us and our clients — and move us toward better results. Blue State got its start on the campaign trail, pioneering the use of digital to open up the democratic process. Our new approach caught on, and we set out to do more good: raising millions more for nonprofits, shaping legislation and public opinion, and connecting consumers with brands. While our approach is continually evolving, our ethos has never changed:Make good trouble.When the status quo stands in the way of progress, we challenge it.Be curious.We ask the tough questions and let the data lead to answers.Put people first.We let the user drive the program, not the other way around.Drive real change.We obsess over outcomes and actions.If you need it, build it.We make stuff that empowers people to act on the things they care about.Walk the walk.Progress starts with us: our diversity, inclusion, and commitment to values over profits.

Founded in 2004
Brooklyn, New York, USA
174 employees (52 in marketing)

Salaries

Posted range

$70/hr – $85/hr

Taken straight from the job posting.

Media Buying median pay in the United States

$80K/yr

Most pay falls between $68K and $98K. Based on 170 salaries.

See all Blue State salaries

Marketing Team

Marketing Team Size
36 (21% of company)
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
11.7K
Monthly Google Ads Budget
$715
Traffic Source Mix
Search
32.4%
Direct
49.3%
Referral
9.4%
Social
7.5%
Paid
1.2%

Headcount Trend

Current headcount: ~174
Blue State logo

Contract Media Buyer (Evergreen)

Blue State · District of Columbia, USA · Remote