Content Specialist

Salt Lake City, UT (Hybrid)

$19/hr – $28/hrMid Level2+ years expFull time

Posted 17 hrs ago

Job Summary

Own the end-to-end content workflow for MCA social and digital channels, from planning and drafting to approvals, publishing, and performance tracking, while coordinating assets and events across multiple teams.

  • Manage calendars and asset libraries
  • Coordinate cross-channel content and audience adaptation

Job Description

Responsibilities

  • Translate communications priorities into concrete content assignments and deliverables; gather program information, updates, stories, dates, and materials from staff and events.
  • Maintain the working content calendar, including deadlines, draft dates, approvals, publishing dates, and content status; flag delays, gaps, or missing information.
  • Draft social posts, newsletter copy, emails, event descriptions, announcements, and other public-facing content using approved messaging and voice.
  • Create graphics, captions, short-form digital content, and platform-specific materials; adapt approved messaging for different audiences and channels.
  • Organize and maintain reusable content, images, graphics, templates, and communications assets.
  • Prepare drafts for review, incorporate edits, and confirm names, dates, links, event details, accessibility, branding, formatting, and consistency.
  • Route high-visibility, sensitive, or major campaign content through the established approval process before publication.
  • Create, schedule, and publish approved posts, graphics, captions, and platform-specific content across MCA social channels.
  • Monitor comments, messages, and engagement; respond or elevate issues according to established guidance.
  • Track basic content performance and provide engagement information to inform future communications.

Requirements

  • Two to four years of experience in social media, digital communications, marketing, content production, or a related area; equivalent combinations of education and experience may be considered.
  • Strong writing, editing, copywriting, and proofreading skills.
  • Demonstrated ability to create clear and engaging content for multiple digital platforms and audiences.
  • Working knowledge of major social media platforms, including Instagram, Facebook, LinkedIn, YouTube, and other relevant channels.
  • Experience creating graphics and digital content using Adobe Creative Suite, Canva, or comparable design tools.
  • Strong organizational skills and ability to manage multiple deadlines, maintain detailed calendars, take feedback, and move content through structured review and approval processes.
  • Strong attention to accuracy, accessibility, formatting, and brand consistency.

Preferred

  • Bachelor's degree in communications, marketing, journalism, public relations, design, or a related field, or equivalent professional experience.
  • Experience working in a public-sector, nonprofit, community-facing, or mission-driven organization.
  • Experience supporting newsletters, email marketing, event communications, partner outreach, and basic photo or video editing.
  • Familiarity with website content management systems such as WordPress and basic social media analytics.
  • Comfort translating complex or sensitive topics into clear and accessible public communication.

Benefits

  • Job Stability: Enjoy the security and reliability of employment within a well-established organization.
  • Career Growth: Develop valuable skills and gain opportunities for leadership within a large organization.
  • Meaningful Work: Contribute to an important service that benefits the community and supports organizational goals.
  • Supportive Work Environment: Be part of a team that values cooperation, strong work ethics, and mutual support.

Salaries

Posted range

$19/hr – $28/hr

Taken straight from the job posting.

The middle of this range ($49K) is 28% below the median base salary for Content Specialist roles in the United States ($68K).

Content Specialist median pay in the United States

$68K/yr

Most pay falls between $59K and $78K. Based on 51 salaries.

See all State of Utah Office of the Governor salaries

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Content Specialist

State of Utah Office of the Governor · Salt Lake City, UT · Hybrid