Content Producer

Grand Rapids, MI (Hybrid)

Salary Not AvailableMid Level7+ years expFull time

Posted 2 months ago

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Job Summary

Lead end to end content creation and client marketing work, translating business goals into creative campaigns with cross functional production oversight and measurement, while managing client relationships and resource planning.

  • Content Production Ownership: Oversee pre through post production for client projects, shaping briefs and final outputs.
  • Consulting and Strategy: Translate client objectives into marketing plans and materials across health system contexts.
  • Measurement and Delivery: Build tracking systems to prove effectiveness and align with stakeholders.

Job Description

Responsibilities

  • The Content Producer manages and oversees all creative including pre-production, production and post-production of a particular project. This role is creative and executes the final result. Duties include but are not limited to: Pre-Production, conceptualizing creative needs and or brief, creating script or paper cut, determining creative needs.
  • Production, working with the Producer, Studio Operations to arrange shooting (DP, Audio, PA, Location, Equipment, Logistics, Freelance) and studio needs (if applicable). Oversees project shoot.
  • Post-Production, working with Scheduling Producer to arrange post-production needs including, determining post-production creative needs, voice over record, graphics production, animation production, music, shot selection. Oversees editorial creative process for project.
  • Serves in a consulting role with key clients, translating business objectives into communications and marketing strategies, providing counsel and guidance. Executes and implements Corewell Health communications and marketing plans, including the development of materials for clients.
  • Responsible for cultivating strong relationships with clients. Anticipates client needs, identify opportunities and solutions.
  • Develops monitoring and tracking systems to determine the effectiveness of communications and marketing plans.
  • Manages timelines and budgets as appropriate for department, product, and/or service line.
  • Works with the appropriate leaders to coordinate resources responsible for execution of communications tactics. Works with Creative Services to produce communications materials. Ensures that System standards are followed.
  • Coordinates with the appropriate staff to manage the content related to the Corewell Health intranet and internet.
  • Works closely with System Strategic Planning and Development to review market share, patient volume, and other research information to determine marketing needs.

Requirements

  • Bachelor\'s Degree Journalism, English, Communications, Marketing or Public Relations or equivalent combination of education and experience
  • 7 years of relevant experience in communications

Preferred

  • 2 years of relevant experience in health care communications, preferably with a large health care system

Benefits

  • Comprehensive benefits package to meet your financial, health, and work/life balance goals. Learn more here .
  • On-demand pay program powered by Payactiv
  • Discounts directory with deals on the things that matter to you, like restaurants, phone plans, spas, and more!
  • Optional identity theft protection, home and auto insurance
  • Traditional and Roth retirement options with service contribution and match savings
Corewell Health logo

Corewell Health

People are at the heart of everything we do, and the inspiration for our legacy of outstanding outcomes, innovation, strong community partnerships, philanthropy and transparency. Corewell Health is a not-for-profit health system that provides health care and coverage with an exceptional team of 65,000+ dedicated people—including more than 12,000 physicians and advanced practice providers and more than 15,500 nurses providing care and services in 21 hospitals, 300+ outpatient locations and several post-acute facilities—and Priority Health, a provider-sponsored health plan serving more than 1.3 million members. Through experience and collaboration, we are reimagining a better, more equitable model of health and wellness. For more information, visit corewellhealth.org.

Founded in 2022
42K employees (202 in marketing)