Content Marketer at infineo | Cincinnati, OH

infineo

Content Marketer

Cincinnati, OH (Remote)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive content marketing for infineo's life insurance securitization and fintech platform.

Must-have: 3–5 years of content marketing experience in fintech or B2B financial services.
Standout: AI-native mindset with daily use of tools like Claude or ChatGPT.
Standout: Experience defining and executing social and educational content at scale.

Job Description

Responsibilities

Own the content calendar and produce blog posts, case studies, white papers, one-pagers, and email campaigns that drive awareness and pipeline.
Develop thought leadership content that positions infineo as the authority in life insurance securitization and fintech innovation.
Create and maintain sales enablement materials — battle cards, pitch decks, and leave-behinds — in partnership with the sales team.
Write and optimize web copy, landing pages, and SEO content to drive organic traffic growth.
Produce content for industry events, conferences, and trade shows, including pre-event campaigns, booth collateral, and follow-up sequences.
Build repeatable AI-assisted content workflows — from research and outlining to drafting, editing, and repurposing across channels.
Define and own infineo's social media content strategy — particularly LinkedIn — and partner with the PR agency on posting, engagement, and amplification.
Own and grow infineoU, the company's externally facing educational content platform, developing curriculum and materials that educate prospects and clients on life insurance securitization.
Partner with Dr. Bob Murphy on video content projects, managing production workflows from scripting through editing and distribution.
Collaborate with design and product teams to translate complex financial concepts into clear, compelling narratives.

Requirements

3–5 years of content marketing experience, preferably in fintech, insurtech, or B2B financial services.
AI-native mindset — you already use tools like Claude, ChatGPT, or similar daily and can show how they make you faster and better.
Strong writing and editing skills with the ability to adapt tone across audiences, from credit union CEOs to industry analysts.
Experience with SEO strategy, keyword research, and content optimization.
Familiarity with marketing automation platforms such as ActiveCampaign or HubSpot.
Comfort in a fast-paced startup environment — able to operate with autonomy and minimal hand-holding.
Basic design sensibility — able to work in Canva, Figma, or similar tools to produce polished assets.
Demonstrated experience with prompt engineering and AI content workflow development.

Preferred

Background in life insurance, credit unions, or securitization
Experience with educational content platforms or learning management systems
Familiarity with CMS platforms and content management workflows
Conference and event marketing experience, including booth design and material production
Experience with Leonardo.ai or similar AI image generation platforms
Video production comfort — scripting, light editing, and managing projects from concept to publish
Prior experience producing content for regulated industries

Benefits

Comprehensive health, dental, and vision insurance
Employer-paid life insurance and short/long-term disability
401(k) with company match
Competitive PTO policy
Equity / options package vesting over 4 years
A vibrant, inclusive workplace where your contributions drive real impact

infineo

infineo is digitizing the $3+ trillion life insurance industry using blockchain technology to provide friction-free access to one of the most stable assets in the world for both institutional and retail investors at scale. The total addressable market (TAM) is virtually unlimited for infineo as it builds a fixed-income alternative with no principal or interest rate risk.

Founded in 2022

United States Oval Historic District, New York, USA

18 employees (4 in marketing)

www.infineo.io