Responsibilities

• Create social content — short-form video, reels, stories, carousels, and posts across platforms like LinkedIn, Instagram, TikTok, Twitter/X, and YouTube
• Represent the brand online — engage with comments, DMs, and community conversations in a way that feels genuine
• Grow the audience — build following and engagement through consistent, quality content and community interaction
• Spot trends and move fast — identify relevant trends, formats, and conversations and create content that taps into them while they're still hot
• Track what's working — pay attention to what gets engagement and what doesn't, and adjust accordingly
• What You'll Do In Your First 7 Days - You've reviewed our current social presence and brand voice - You've audited our channels and come back with initial observations on what's working and what's not - You've created and posted your first batch of content - You've attended your first team meeting and understand the marketing priorities - The team knows who you are, why you're here, and how you'll work together
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Requirements

• Active presence on at least 2 social platforms where you create and post your own content
• A portfolio, feed, or channel you can point us to — we want to see what you've built
• Comfortable on camera and behind the keyboard — you can do both video and written content
• Understand how different platforms work and what performs on each one
• Self-starter — you don't wait to be told what to post; you see opportunities and move on them

Preferred

• Experience creating content for a brand (not just personal)
• Basic video editing skills (CapCut, Premiere, or even just native platform tools)
• An existing audience or community presence in any niche
• Comfortable in fast-moving, ambiguous environments