Content & Editorial Marketing Writer

Responsibilities

• Own the editorial calendar: Decide what Flow publishes, when and why.
• Set the bar: Define Flow's editorial voice and style, and keep every piece clear, specific and accurate.
• Write the big pieces: Essays, guides and original perspectives on how hardware gets built, from requirements and verification to AI in engineering.
• Find stories in the field: Interview engineers at orgs like Rivian, Stoke Space, NASA; visit test sites and factories, and turn what you find into customer stories people want to read.
• Build signature formats: Create recurring series that readers come to expect from Flow, like customer field stories, technical explainers or a must-read newsletter.
• Write for launches: Draft announcements, blog posts and product pages for new Flow releases.
• Write with our leaders: Help our CEO and engineers publish bylines, LinkedIn posts and talks in their own voice.
• Grow our audience: Use search and AI-answer visibility (SEO and GEO) to shape what you write from the start, not as a cleanup pass at the end.
• Use AI well: Build a writing workflow where AI tools speed up research and drafting without lowering the bar.
• Measure what works: Track traffic, engagement and pipeline influence, and use what you learn to decide what to write next.

Requirements

• You have taste. You can't walk past a vague sentence or a case study that says nothing. You know the difference between content that's technically correct and content that's worth reading.
• You're a proven writer. You have [6+] years of professional writing experience in content marketing, journalism, editorial or a similar field, and a body of published work you wrote yourself, including long-form pieces you're proud of.
• You make hard things clear. You can explain complex technical topics without flattening them or falling back on generic tech-marketing language. You can tell when a technical claim is load-bearing and when it's decoration.
• You're deeply curious. You learn unfamiliar subjects fast, ask sharp questions, and earn credibility with engineers and executives alike.
• You have a point of view on AI. You've written with AI tools yourself, you know what to trust them with, and you have opinions about where they break down.
• You'd rather write than manage. You enjoy doing the work and shipping it yourself.
• You run your own show. You pitch ideas, juggle several pieces at once, and publish consistently without being chased.
• You're low-ego and collaborative. You take feedback well and make the people around you sound better.

Preferred

• Experience writing for engineers or technical audiences, especially in aerospace, automotive, energy, defense or developer tools.
• An engineering or science background, or time spent covering hardware as a journalist.
• Experience at an early-stage B2B startup.
• A track record of growing organic search and AI-answer visibility for a technical brand.