Responsibilities

• Supports Airport representation at events and activations by coordinating logistics, materials and ensuring brand guidelines are followed.
• Supports the development and implementation of monthly social media calendars, including preparing posts, updating content, and coordinating posting schedules.
• Coordinates paid social media advertising initiatives to drive customer engagement and loyalty. Track and reports expenditures and results.
• Supports email marketing tasks including building templates, inserting approved content, using CRM data to drive engagement and conversion.
• Assists with pulling analytics (social, web, email) and prepares monthly performance reports for department leadership.
• Supports guest experience activations by preparing communications, assisting during events, and coordinating updates for the website and social media.
• Exercises discretion and independent judgment as to various significant matters, including those related to crisis communications and/or interruptions that require guest service attention.
• Assists with preparing digital and print materials by gathering assets, graphics, and supporting press kit materials.
• Monitors and responds to digital requests for information from passengers, guests, community organizations, professional groups, business organizations and the general public. This includes social media and website communications and videography/ photography requests.
• Supports updates to media contact lists by verifying accuracy and entering changes.
• Prepares draft digital materials and supports brand compliance for team members that align with brand guidelines.
• Assists with preparing materials, logistics, and scheduling air service promotions under the direction of the department leadership.
• Coordinates scheduling appearances, maintaining costume condition and supports coordinating public engagement efforts.
• Supports photography and videography needs for marketing campaigns, events, and other Airport needs.
• Performs related work as required.

Requirements

• Bachelor’s Degree from an accredited institution in Marketing, Public Relations, Communications, Journalism, English or other related field strongly preferred or substantial progressively responsible experience in relevant areas.
• Knowledge of public relations tools such as CISION PR Newswire and TVEyes.
• Thorough working knowledge of public relation and journalism principles and practices.
• Thorough working knowledge of multi-media and marketing principles and production practices.
• Excellent English language skills, including spelling, punctuation, grammar and usage.
• Excellent oral and written communication skills.
• Thorough working knowledge of Microsoft Office, Adobe Creative Suite programs and Hubspot.
• Excellent interpersonal and human relations skills.
• Experience with data analytics tools such as Google analytics and Power BI or the willingness and ability to learn them.
• Knowledge of email marketing software such as Constant Contact or similar programs.
• Experience handling camera and video equipment technology and software.
• Candidate must be able to pass required FBI fingerprint-based criminal history record check in addition to pre-hire and random drug and alcohol screenings.
• Must be able to perform essential job functions with or without reasonable accommodation.
• Must be able to stand or move around at the office and events as needed.
• Must be able to lift up to 20 pounds.
• This position may require occasional travel.