Radio Internship TechTime Radio National Show - (volunteer/college credit)
TechTimeRadio
USA (Remote)
In-houseTemporaryIntern/new grad
4 hrs ago
CMO & Co-Founder - Early-Stage HealthTech Startup (No Salary, Equity Only)
USA (Remote)
Salary Not AvailableSenior Level8+ years expFull time
Posted 3 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Lead the launch marketing for a founding HealthTech startup building mobile neurocognitive screening, shaping brand, demand, and growth with data-driven execution.
- Must-have: 8+ years in marketing leadership in digital health or regulated consumer health
- Standout: Founding marketing hire or co-founder experience at a startup, equity-focused
- Hands-on execution across performance, content, and earned media with a data-driven mindset
Job Description
Responsibilities
- Define and build the company's brand from the ground up — name reveal strategy, visual identity, voice, messaging architecture, and positioning across all channels
- Develop go-to-market strategies for three distinct audience segments: consumer (athletes and families), clinical (neurologists, sports medicine physicians, and care teams), and enterprise (health systems, payers, and senior living operators)
- Lead demand generation and awareness campaigns that educate the market on mobile neurocognitive screening as a category — not just our product
- Build and own the content strategy: thought leadership, clinical education, SEO, email, social, and earned media that establishes scientific credibility without sacrificing accessibility
- Establish and grow strategic partnerships with advocacy organizations, clinical associations, sports bodies, and patient communities relevant to our target conditions
- Drive investor communications in partnership with the CEO — pitch narrative, deck positioning, and brand materials that build confidence in the vision
- Implement marketing analytics infrastructure from day one — attribution, cohort analysis, CAC/LTV modeling — so every campaign decision is data-informed
- Recruit and lead a lean, high-impact marketing function as the company scales
- Audiences you will reach: Clinicians and health systems, Seniors, families, and caregivers, Athletes, coaches, and sports organizations
Requirements
- 8+ years in marketing leadership, with a track record of building brand and driving growth in digital health, medtech, or a similarly regulated consumer-health environment
- Experience marketing to both consumer and clinical audiences — you understand the difference between reaching a patient and reaching a physician, and you know how to do both
- Strong brand strategy instincts: you have built or significantly evolved a brand identity and can articulate why the choices you made were the right ones
- Proven ability to translate complex, technical subject matter into clear, compelling narratives for non-expert audiences — without oversimplifying for expert ones
- Hands-on experience with performance marketing, content marketing, and earned media — you are not a strategist who delegates execution; you can do both
- Comfort operating in a regulated environment: you understand what HIPAA, FDA promotional guidelines, and off-label restrictions mean for how you can market a health product
- A data-driven mindset — you set measurable goals, instrument your campaigns, and iterate based on evidence, not instinct alone
- A founding temperament: you thrive with autonomy, move fast under resource constraints, and are energized by building rather than managing
Preferred
- Experience in neurology, brain health, cognitive wellness, or mental health marketing — you already speak the language of the audience
- Established relationships with health journalists, clinical key opinion leaders, or patient advocacy organizations in relevant disease areas
- Background in category creation marketing — you have helped define a new market, not just competed in an existing one
- Familiarity with medical conference strategy, clinical society engagement, and peer-channel marketing
- Prior experience as a founding marketing hire or marketing co-founder at a venture-backed startup
Benefits
- Founding equity stake — you will co-own the brand you build
- A blank canvas: no legacy positioning to undo, no conflicting brand guidelines to navigate, no campaigns already in flight
- A $4.2B market with no established voice — you get to define what neurocognitive screening means to the world
- A mission that markets itself: early detection of neurological disease is a story that matters to nearly every family on earth
- A founding team with deep scientific and technical credibility to amplify, not compensate for
- Remote-first and flexible by design
NeedTech Labs
Needtech Labs: The Engine of Necessity-Driven InnovationAt Needtech Labs, we don't chase trends. We hunt for necessity.The modern tech landscape is crowded with brilliant ideas in search of a problem. We believe the inverse is true. The most enduring, profitable, and impactful businesses are those born from an urgent, unmet need. They are "must-haves," not "nice-to-haves." This is the core of our disruptive approach.We are an AI-first venture platform, not a traditional incubator. Our purpose is to reverse-engineer business creation. By fusing machine intelligence with deep sector expertise, we systematically identify critical voids in the market—overlooked challenges in healthtech, security, communications, and beyond. This represents a fundamental paradigm shift in how startups are conceived.Our mission is to convert these voids into validated, ready-to-launch startups. For the entrepreneur with the ambition to build a truly significant company, we eliminate the greatest risk of all: a flawed idea. We provide the strategic framework and the technological foundation, allowing you to focus on what matters—scaling a business that the world genuinely needs.This isn't just about launching companies. It's about a disruptive approach that signals a paradigm shift in venture creation. We don't build unicorns. We build essentials.
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