Channel Marketing Manager at Rhombus | Sacramento, CA | $100K/yr – $115K/yr

Channel Marketing Manager

Sacramento, CA (Remote)

$100K/yr – $115K/yrMid Level5+ years expFull time

Posted 6 months ago

Job Summary

Drive the channel marketing strategy and execution to engage partners, align with their objectives, and accelerate revenue growth through marketing programs and events.

Own channel strategy, partner enablement, and content for email, social, and assets.
Must-have: 5+ years in channel or ABM marketing with budget management.
Standout: History running partner events (webinars, tradeshows) and ABM campaigns.

Job Description

Responsibilities

Shape and execute a channel marketing strategy to engage partners and generate revenue
Understand partners’ business objectives and build and execute agreed-upon marketing strategies
Collaborate with Product Marketing to provide timely and relevant channel-enablement communications, promotions, and education for new product launches
Manage and optimize content for email campaigns, newsletters, video scripts, blogs, ads, social media, and collateral
Create high-quality, multi-format content such as social media posts, video scripts, email campaigns, sales enablement materials, partner case studies, blog content, and white papers
Manage all aspects of channel and partner events, including webinars, tradeshows, and Partner Forums
Coordinate event logistics, including strategy, materials creation, vendor relations, site selection, registration, agenda scheduling, staffing, and on-site production
Conduct post-event evaluations and ROI analyses, reporting results and recommendations to sales and marketing teams
Plan and manage account-based marketing activities with the Channel Sales team, identifying key accounts and executing strategic campaigns
Track, analyze, and report on channel marketing data to shape future marketing strategies
Collaborate with Operations teams and sales leaders to ensure full cycle follow-through for Marketing Leads and MQLs

Requirements

Bachelor’s degree in Marketing, Business, Communications, or a related field.
5+ years of experience in channel marketing, account-based marketing, or related roles.
Strong understanding of channel sales, partner ecosystems, and go-to-market strategies.
Proven experience in managing marketing budgets and executing marketing strategies.
Excellent content creation skills, including long-form and short-form copy, video scripts, and social media content.
Strong event planning and management skills, with experience coordinating tradeshows, webinars, and other partner events.
Proficiency in marketing analytics and data-driven decision-making.
Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and external partners

Benefits

Competitive Salary & Equity Options
Flexible Schedule & Paid-Time Off
Excellent Healthcare Coverage
Generous Family Leave Policy
WFH & Workspace Supplies
Career Growth & Professional Development

Rhombus

Our mission is to make the world safer with simple, smart, and powerful physical security solutions.Rhombus is a customizable physical security platform that enables enterprise organizations to easily build a solution to meet their unique needs. Rhombus offers smart security cameras and sensors that seamlessly integrate with best-in-class solutions. With the Rhombus Platform, organizations can see, manage, and respond to critical events in real-time.

Founded in 2016

Sacramento, California, USA

212 employees (13 in marketing)

www.rhombus.com