Responsibilities

• Drive growth with key B2B customers by partnering with account managers to understand customer needs, identify growth opportunities, and align marketing initiatives with sales objectives.
• Create and implement trade marketing programs, promotions, and campaigns tailored to key accounts and distribution partners.
• Ensure Luxor products are effectively merchandised and marketed across all channels of key customers, including e-commerce and the various BTB vertical market teams.
• Analyze pricing, promotional strategies, and product mix to enhance profitability for both Luxor and its partners.
• Oversee marketing development funds and co-op programs to ensure ROI and compliance.
• Track and report on campaign effectiveness, sales lift, and customer engagement metrics.
• Work with Sales and Marketing teams to drive development the high-growth Channel portfolio strategies.
• Analyze, track and report on Channel sales and trends against budgeted and forecasted plans, alerting team of positive and negative trends, and recommending responsive actions.
• Give feedback to Marketing and Product Development teams on improvements that can be made to current products, trends in the marketplace and new product ideas.
• Visit customers with the Sales team as needed to present growth strategies.

Requirements

• Minimum 5 years of work experience in Channel Management, Marketing, and/or Sales within commercial or industrial environments.
• Experience with resellers in MRO and other B2B channels a plus.
• Proficiency with Office skills (PowerPoint, Word, Excel, Outlook).
• Experience with common ERP and CRM systems preferred.
• A Business or Marketing degree is preferred.
• Ability to travel – overall less than 20% but may be heavier at times as needed.

Preferred

• An MBA is a plus.
• Experience working with resellers in MRO and other B2B channels a plus.
• A Business or Marketing degree is preferred.