CA CORP DIGITAL MARKETING COORDINATOR

Responsibilities

• Manage and optimize property listings across CoStar, LoopNet, Commercial Cafe, brokerage networks, and the company website - ensuring accuracy, strong photography, and compelling, on-brand copy at all times.
• Build, send, and maintain email marketing campaigns through platforms such as Yesware, Constant Contact, or SendGrid including audience segmentation, A/B testing, and deliverability hygiene.
• Build and steward broker relationships—maintain the broker contact list, distribute property updates and availability flyers, respond promptly to inquiries, and serve as a responsive day-to-day point of contact for the brokerage community.
• Own day-to-day social media management across LinkedIn, and other relevant channels—content calendar, post-production, community engagement, and reporting.
• Produce on-brand marketing collateral, flyers, brochures, e-blasts, and digital assets using Canva, Adobe Creative Cloud, or comparable design tools.
• Build and maintain landing pages, virtual tour links, and support digital assets for new lease and renewal campaigns.
• Drive general promotion efforts across the portfolio—seasonal campaigns, neighborhood and submarket marketing, cross-property initiatives, and brand-building activations that keep Olen properties top-of-mind.
• Conduct light market research and gather competitive intelligence (comps, submarket trends, competitor positioning) to inform leasing strategy and marketing campaigns.
• Serve as the first point of contact for inbound prospect inquiries—respond promptly, qualify leads, and route them to the appropriate Leasing Director.
• Curate and produce property photography—coordinate professional shoots, select hero images, edit and touch up assets, and maintain an organized digital library used across listings, collateral, web, and social.

Requirements

• Bachelor’s degree in marketing, Communications, Business, or a related field preferred; equivalent professional experience will be considered.
• 2+ years of digital marketing, marketing coordinator, or sales support experience; commercial real estate, property marketing, or B2B services background strongly preferred.
• Hands-on experience with email marketing platforms, social media management, and basic SEO/Google Analytics, and CoStar/LoopNet/Commercial Café. Docusign familiarity a plus.
• Strong design and content sense; able to produce on-brand collateral, social posts, and email creative independently using Canva, Adobe Creative Cloud, or comparable tools.
• High technical aptitude with the ability to learn new platforms quickly and provide first-line technical support to teammates; sales-oriented, customer-service mindset and team-player attitude.
• Detail-oriented self-starter with proven proficiency in Microsoft 365 (Word, Excel, PowerPoint, Outlook, Teams) and SharePoint, plus excellent written/verbal communication and organizational skills.
• Strong professional written and verbal communication in English, including the ability to write clear, persuasive, on-brand marketing copy for prospects, brokers, and tenants.
• Comfortable with basic math, percentages, and reading common marketing performance metrics (CTR, conversion rate, ROI, cost-per-lead, etc.). Understanding of Commercial Real Estate performance metrics is a plus.
• Strong analytical and problem-solving skills, with the ability to interpret data, prioritize competing demands, and follow instructions delivered in written, verbal, visual, or scheduled form.
• Physical demands: Regularly required to talk, hear, and see; frequently stand, walk, sit and use hands to finger, handle or feel objects; occasionally reach with hands and arms and climb or balance; frequently lift and/or move up to 10 pounds; vision abilities including close and distance vision, and ability to adjust focus.

Benefits

• Subsidized health insurance including medical, dental and vision
• Company Paid Life and LTD insurance
• 401(k) Plan including company match
• Paid time off
• Employee Wellness Program
• All other benefits and leaves as required by law
• And so much more!