Business Marketing Manager - Private Co's, Fund Formation

Responsibilities

• Workflow Management: Oversee the "Front Door" for MCD requests, managing the intake and prioritization of practice-level marketing and sales enablement needs.
• Standard Pitch & Proposal Management: Manage the preparation and customization of standard pitches and capability statements, ensuring quality and brand consistency.
• Liaison for Digital & Creative Enablers: Partner with the Strategy & Enablement teams to ensure timely implementation of BU-specific assets and campaign updates.
• Project Management of Chambers/Rankings: Orchestrate the timeline, data collection, and internal review process for the practice group’s legal directory submissions.
• Practice-Led Event Coordination: Direct the execution of boutique, practice-led client moments (e.g., small receptions) while liaising with the Events vertical for larger marquee activations.
• Asset & Bio Stewardship: Manage the inventory and regular refreshing of practice-specific content, ensuring partner bios and practice descriptions are "Always Ready."
• Market Research Implementation: Coordinate research initiatives regarding buyer behavior and marketplace trends to support the annual planning cycle.
• Lateral Attorney Enablement: Lead the marketing orientation and onboarding process for lateral attorneys, ensuring their integration into the practice’s marketing framework.
• People Leader: Serve as direct supervisor and mentor to direct reports
• Provide day-to-day supervision of direct reports, ensure compliance with assigned work hours and monitor for compliance with all firm and department policies. Manage staffing coverage, review and process time logs/time off requests

Requirements

• After orientation at Cooley LLP, exhibit proficiency in the Microsoft Office suite, iManage and other firm applications
• Ability to work extended and/or weekend hours, as required
• Ability to travel, as required
• 5+ years applicable experience in the field (e.g., marketing or business development)
• Prior professional services industry experience and/or B2B marketing experience
• Competencies: Entrepreneurial by nature
• Excellent attention to detail
• Approaches tasks through a lens of quality and consistency
• Approaches tasks through a digital first lens
• Exceptional interpersonal and communication skills with ability to facilitate and solve problems

Preferred

• Bachelor’s degree
• Supervisory experience
• Prior legal industry experience

Benefits

• We offer a full range of elective benefits including medical, health savings account (with applicable medical plan), dental, vision, health and/or dependent care flexible spending accounts, pre-tax commuter benefits, life insurance, AD&D, long-term care coverage, backup care for children and/or adults and other parental support benefits. In addition to elective benefit options, benefited employees receive firm-paid life insurance, AD&D, LTD, short term medical benefits as well as 21 days of Paid Time Off (“PTO”) and 10 paid holidays each year. We provide generous parental leave and fertility benefits.