Marketing Associate

Responsibilities

• Campaign Strategy & Design: Develop, launch, and manage creative, integrated marketing campaigns that support business growth.
• Content & Social Media: Create compelling LinkedIn posts, articles, customer success stories, and other content that supports campaign objectives.
• Digital Campaign Management: Execute and optimize digital advertising, webinars, event promotions, and other marketing initiatives.
• Lead Generation: Research prospects, build targeted contact lists, and execute outreach campaigns to generate qualified leads.
• Business Development: Conduct personalized outreach, nurture prospects, and schedule qualified sales meetings.
• HubSpot Management: Manage campaign workflows, CRM data, contact lists, lead tracking, and marketing automation.
• Campaign Analytics: Track engagement, conversions, and pipeline performance to continuously improve campaign results.
• AI-Powered Marketing: Leverage generative AI tools to accelerate campaign design, content creation, prospect research, and marketing automation.

Requirements

• 1–3 years of experience in marketing, campaign management, or business development.
• Hands-on experience with HubSpot (ideally) or another CRM and marketing automation.
• Strong writing, communication, and organizational skills.
• Experience with LinkedIn and digital marketing platforms.
• Proficiency with generative AI tools for marketing, research, and content creation.
• Ability to independently manage multiple campaigns and priorities.
• Entrepreneurial mindset, intellectual curiosity, and a willingness to experiment and learn.
• Interest in artificial intelligence, education, and emerging technology.